{"id":1559,"date":"2012-01-28T09:00:44","date_gmt":"2012-01-28T12:00:44","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=1559"},"modified":"2012-01-28T03:46:44","modified_gmt":"2012-01-28T06:46:44","slug":"adwords-agrega-nuevas-opciones-para-las-campanas-mobile","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/de\/ppc-google-ads\/adwords-fugt-neue-optionen-fur-mobile-glocken-hinzu\/","title":{"rendered":"AdWords f\u00fcgt neue Optionen f\u00fcr mobile Kampagnen hinzu"},"content":{"rendered":"<p>Der mobile Datenverkehr, den wir \u00fcber AdWords erhalten k\u00f6nnen, w\u00e4chst von Tag zu Tag. Aus diesem Grund ist Google bestrebt, uns mehr und bessere Segmentierungsoptionen anzubieten.<\/p>\n<p>Vor kurzem wurden neue Funktionen hinzugef\u00fcgt, mit denen wir unsere mobilen Kampagnen in AdWords verbessern und einige der h\u00e4ufigsten Probleme l\u00f6sen k\u00f6nnen.<\/p>\n<p>Angenommen, Sie bewerben eine Android-App \u00fcber AdWords f\u00fcr mobile Ger\u00e4te. Ihr Produkt kann jedoch nur auf neueren Versionen des Betriebssystems verwendet werden. Selbst dann k\u00f6nnen Personen, die diese Versionen nicht haben, die Zielseite aufrufen. wahrscheinlich frustriert, da er Ihre App nicht verwenden kann.<\/p>\n<p>Genau dieses Problem versucht Google mit der neuen mobilen Funktionalit\u00e4t in AdWords zu l\u00f6sen.<\/p>\n<p>Mit den neuen Funktionen k\u00f6nnen Werbetreibende auf bestimmte Versionen von Betriebssystemen abzielen, um sicherzustellen, dass Anzeigen auf die richtigen Nutzer ausgerichtet sind.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1560\" title=\"AdWords mobile Betriebssysteme\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/01\/adwords-sistemas-operativos-mobile.png\" alt=\"\" width=\"550\" height=\"266\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/01\/adwords-sistemas-operativos-mobile.png 550w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/01\/adwords-sistemas-operativos-mobile-300x145.png 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<p>Dar\u00fcber hinaus k\u00f6nnen AdWords-Nutzer Anzeigen basierend darauf konfigurieren, ob Nutzer eine Wi-Fi-Verbindung verwenden. Laut Google k\u00f6nnen Werbetreibende durch das Targeting gem\u00e4\u00df Wi-Fi ihre Reichweite erweitern. Andererseits ist es hilfreich zu wissen, mit welcher Bandbreite Benutzer die Zielseite \u00f6ffnen, um festzustellen, ob sie Inhalte wie Videos \u00f6ffnen k\u00f6nnen oder nicht. .<\/p>\n<p>Diese Option finden Sie auf der Registerkarte &quot;Einstellungen&quot; jeder Kampagne.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1564\" title=\"AdWords WiFi-Orientierung\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/01\/adwords-orientacion-wifi.jpg\" alt=\"\" width=\"550\" height=\"173\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/01\/adwords-orientacion-wifi.jpg 550w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/01\/adwords-orientacion-wifi-300x94.jpg 300w\" sizes=\"(max-width: 550px) 100vw, 550px\" \/><\/p>\n<p>Diese neuen Google-Funktionen kommen zu einer Zeit, in der die Nutzung mobiler Ger\u00e4te, einschlie\u00dflich Tablets, enorm zunimmt.<\/p>","protected":false},"excerpt":{"rendered":"<p>El tr\u00e1fico mobile que podemos obtener a trav\u00e9s de Adwords sigue creciendo d\u00eda a d\u00eda y es por ello que Google apuesta en ofrecernos cada vez m\u00e1s y mejores opciones de segmentaci\u00f3n. Hace poco tiempo se agregaron unas nuevas funciones que nos ayudan a mejorar nuestras campa\u00f1as mobile en Adwords y solucionar alguno de los&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[14],"class_list":["post-1559","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-google-adwords"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>AdWords agrega nuevas opciones para las campa\u00f1as mobile - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Opciones nuevas de Google Adwords para campa\u00f1as Mobile.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/de\/ppc-google-ads\/adwords-fugt-neue-optionen-fur-mobile-glocken-hinzu\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"AdWords agrega nuevas opciones para las campa\u00f1as mobile - 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