{"id":722,"date":"2010-06-21T23:06:37","date_gmt":"2010-06-22T02:06:37","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=722"},"modified":"2010-06-21T23:06:37","modified_gmt":"2010-06-22T02:06:37","slug":"landing-pages-mostrar-el-truco-no-el-mago","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/de\/digitales-marketing\/landing-pages-show-the-trick-not-the-wizard\/","title":{"rendered":"Landing Pages: Zeigen Sie den Trick, nicht den Assistenten"},"content":{"rendered":"<p style=\"text-align: center;\"><img decoding=\"async\" class=\"aligncenter\" src=\"http:\/\/guillermopareja.com\/hat.png\" alt=\"\" \/><\/p>\n<p>Wenn wir im Fernsehen sehen, dass David Copperfield etwas Gigantisches vor seinem Publikum verschwinden l\u00e4sst oder Criss Angel einen Elefanten aus dem Nichts erscheinen l\u00e4sst ... <strong>Ist es wichtig, wie der Zauberer hei\u00dft? Ist ihre jahrelange Erfahrung wichtig? <\/strong><\/p>\n<p>Obwohl diese Zauberer dank ihres guten Rufs die Qualit\u00e4t der Show garantieren, ist es zum Zeitpunkt des Tricks, an den niemand denkt, wichtig, dass wir etwas Einzigartiges und Unglaubliches sehen. In diesem Moment ist das Wichtigste der Trick, der Der Name des Magiers wird f\u00fcr eine Weile irrelevant.<\/p>\n<p><strong>Wenn eine Person nach einem bestimmten Produkt oder einer bestimmten Dienstleistung sucht, spielt der Trick oder der Assistent eine gr\u00f6\u00dfere Rolle? <\/strong><\/p>\n<p>Wie bei der Magie gibt es einen Moment, in dem die Marke Ihres Unternehmens irrelevant ist. In diesem Moment ist das einzige, was f\u00fcr den Verbraucher wichtig ist: <strong>Was ist f\u00fcr mich da?<\/strong> Hier m\u00fcssen wir alles &quot;wer wir sind&quot; aus der Interaktion entfernen und das &quot;was wir tun&quot; auf den Tisch legen.<\/p>\n<p>Jeden Tag sehe ich Unternehmen, die bei SEM ihre Zugriffe auf eine typische Homepage mit institutionellen Informationen, Fotos von tausend Dingen, Werbeaktionen, nach denen wir derzeit nicht suchen, und Informationen leiten, die derzeit irrelevant sind.<strong><\/strong><\/p>\n<p>Stellen Sie sich einen Zauberer vor, der im Moment des Verschwindens seines Assistenten anf\u00e4ngt zu reden, dass er auch jonglieren, L\u00f6wen z\u00e4hmen, Klavier spielen und bla bla bla ... <strong>Machst du mehr als nur ablenkend und langweilig?<\/strong><\/p>\n<p>Dann kommt eine Zielseite, um den Tag zu retten, genauso wie der Zauberer einen Trick nach dem anderen ausf\u00fchrt und ihm die gr\u00f6\u00dftm\u00f6gliche Wirkung verleiht. <strong>Mit verschiedenen speziellen Zielseiten k\u00f6nnen Sie Ihre besten Produkte, Dienstleistungen und Werbeaktionen optimal nutzen<\/strong> Vermeiden Sie unn\u00f6tige Informationen.<\/p>","protected":false},"excerpt":{"rendered":"<p>Cuando vemos en la TV a David Copperfield hacer desaparecer algo gigantesco frente a su audiencia o a Criss Angel haciendo aparecer un elefante de la nada&#8230; importa mucho como se llama el mago? importan sus a\u00f1os de trayectoria? Si bien estos magos garantizan la calidad del espectaculo gracias a su gran reputaci\u00f3n, al momento&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[10],"class_list":["post-722","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","tag-marketing-online"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Landing Pages: Mostrar el Truco, No el Mago - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Landing Pages: Mostrar el Truco, No el Mago. 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