{"id":938,"date":"2010-11-01T00:52:57","date_gmt":"2010-11-01T03:52:57","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=938"},"modified":"2010-11-07T00:35:10","modified_gmt":"2010-11-07T03:35:10","slug":"glosario-de-google-adwords","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/de\/ppc-google-ads\/google-adwords-glossar\/","title":{"rendered":"Google AdWords-Glossar"},"content":{"rendered":"<p>Vor einiger Zeit habe ich dar\u00fcber nachgedacht, ein Google Adwords-Glossar so vollst\u00e4ndig wie m\u00f6glich und leicht verst\u00e4ndlich zu erstellen, da es f\u00fcr Anf\u00e4nger sehr n\u00fctzlich sein kann oder als Referenzmaterial f\u00fcr diejenigen, die bereits Erfahrung haben.<\/p>\n<p>Obwohl ich versucht habe, das Glossar so vollst\u00e4ndig wie m\u00f6glich zu gestalten, bin ich mir sicher, dass mir einige Definitionen fehlen (und m\u00f6glicherweise einige ziemlich dumme), andererseits gef\u00e4llt mir auch die Idee, dass das vollst\u00e4ndige Glossar aus der Zusammenarbeit aller entsteht uns.<\/p>\n<p>Wenn Sie Vorschl\u00e4ge haben oder Fehler finden, hinterlassen Sie bitte einen Kommentar zu diesem Artikel und ich habe die \u00c4nderungen in k\u00fcrzester Zeit vorgenommen.<\/p>\n<p>Sie k\u00f6nnen das Glossar herunterladen, indem Sie auf den folgenden Link klicken:\u00a0<a href=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2010\/11\/Glosario-Google-Adwords.pdf\">Glossar Google AdWords<\/a><\/p>\n<p><strong>Aktualisierung:<\/strong> Neue Begriffe hinzugef\u00fcgt und Bearbeitungsfehler behoben.<\/p>","protected":false},"excerpt":{"rendered":"<p>Hace un tiempo estuve contemplando la idea de crear un glosario de Google Adwords lo m\u00e1s completo posible y de f\u00e1cil compresi\u00f3n ya que podr\u00eda resultar de gran utilidad a las personas que reci\u00e9n empiezan o como material de consulta para aquellos ya poseen algo de experiencia. Si bien intent\u00e9 hacer el glosario lo m\u00e1s&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[74,83,10,131],"class_list":["post-938","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-enlaces-patrocinados","tag-glosario-google-adwords","tag-marketing-online","tag-ppc-google-adwords"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Glosario de Google Adwords - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Glosario de Google Adwords escrito por Guillermo Pareja.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/de\/ppc-google-ads\/google-adwords-glossar\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Glosario de Google Adwords - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"Glosario de Google Adwords escrito por Guillermo Pareja.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/guillermopareja.com\/de\/ppc-google-ads\/google-adwords-glossar\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/consultorgoogleadwords\/\" \/>\n<meta property=\"article:published_time\" content=\"2010-11-01T03:52:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2010-11-07T03:35:10+00:00\" \/>\n<meta name=\"author\" content=\"Guillermo Pareja\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:site\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guillermo Pareja\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/\",\"url\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/\",\"name\":\"Glosario de Google Adwords - Marketing y Anal\u00edtica Digital\",\"isPartOf\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\"},\"datePublished\":\"2010-11-01T03:52:57+00:00\",\"dateModified\":\"2010-11-07T03:35:10+00:00\",\"author\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\"},\"description\":\"Glosario de Google Adwords escrito por Guillermo Pareja.\",\"breadcrumb\":{\"@id\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/guillermopareja.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glosario de Google Adwords\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\",\"url\":\"https:\/\/guillermopareja.com\/de\/\",\"name\":\"Marketing y Anal\u00edtica Digital\",\"description\":\"Blog de Guillermo Pareja\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/guillermopareja.com\/de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\",\"name\":\"Guillermo Pareja\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"caption\":\"Guillermo Pareja\"},\"description\":\"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. 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