Google is preparing for the Christmas season, so this week it announced new formats for the retail industry to attract more advertisers and users. Novelty 1: Now you can ...

Today I want to share with you some of the news of Google AdWords Editor, if you have version 12.5 you will find the following updates on the platform. 1) More text in expandable ads:…

The optimization score is a value that Google gives to your account to evaluate if your campaigns are in the best possible state or if there is potential to recommend optimizations.…

In the Google Marketing Live event, what would be the most relevant change since the launch of Google's Expanded Text Ads in 2016 was launched. In this article I go ...