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  • Automated Administration of Adwords Campaigns

    Adwords recently launched a new beta option to automate campaign management for select US and UK agencies. Adwords automate allows you to configure parameters to determine changes ...

    December 12, 2010
    Digital marketing, PPC

  • Adwords Reports: Click Type Segmentation

    Google acaba de lanzar una función de segmentación para reportes llamada «Tipo de Clic», este tipo de segmentación nos permite conocer en que parte de un anuncio fueron producidos los clicks (Titulo,…

    December 1, 2010
    PPC

  • I am already a Google Adwords Qualified Individual!

    This post is just to announce that I am already a Google Adwords Qualified Individual after having passed the Advanced Search exam yesterday. You can see the certification here: Certification ...

    November 15, 2010
    PPC

  • Google Adwords: The 10 Worst Beginner Mistakes

    A couple of days ago I received a great article thanks to the Perry Marshall newsletter (if you are not subscribed yet, do so right now!). I liked the article so much that I actually ...

    November 10, 2010
    PPC

  • Google Adwords: Mobile and Video Ad Formats

    In recent days I was helping two co-workers to prepare for the GAP (Google Advertising Professional) exam and after passing the exam they both told me that their eldest ...

    November 7, 2010
    PPC