5 Tips to do a better Brainstorming (brainstorming)
Once several months ago I asked a friend named Angela england (She is a professional writer and somehow influences my style) how I did to write so many articles on such different topics every day while I was struggling to get one article a day.
Her response was not something to write home about, she simply said, "Brainstorming." However, what changes is the approach she takes to brainstorming, she takes it seriously.
She told me that she was once hired to write about marine biology by a company that was looking to get qualified traffic on that topic, she did not know anything about the subject but she began to investigate write ideas for posts on a piece of paper until you had enough to last the life of the blog.
The tips that I will present below are intended to make our brainstorming more productive.
1) Role: Maybe it's just a "romantic" idea of mine but I'm pretty old school on these issues, I like to write my ideas on some notebook or large paper with a pen or pencil.
If we are in a group it may be a good idea to use a blackboard and write all the ideas together.
2) Objectives: Like any activity from which we hope to obtain a productive result, the best thing is to set objectives and lead our effort to achieve them, a good objective for example is to generate 10 ideas for articles on our blog ... Wandering aimlessly is almost the same as doing nothing .
3) Give importance: If we want an activity to be productive, we must give it the importance it deserves, we must dedicate time exclusively to brainstorming.
The amount of time we dedicate to brainstorming depends on the objective we have set ourselves, if we need to outline a fairly important project we can even dedicate a whole day to it.
4) Open mind: We have not yet entered the stage where we judge whether an idea is good or bad, at the moment all ideas are just that, ideas.
Continuing with the example that our goal is to get 10 article ideas for our blog, the ideal would be to get at least 50 ideas since not all tend to be genius.
It may be that an idea that seemed very good ends up being bad and vice versa, hence the importance of writing them all down.
5) Keyword Tools: Even though we are not brainstorming around a project that has nothing to do with SEO, SEM, etc. It is always good to have a tool that gives us suggestions, this can help us not to put aside ideas that are not occurring to us.
Some that I use are: Search Wheel, SKTool, Keyword Tool External Y SEO Book Keyword Suggestion Tool.
Another thing to keep in mind is to rest well the day before the brainstorming and have coffee and other stimulants such as energy drinks to give the brain a little boost 😉
