Funny Adwords Ads

This post comes from a very good article that I found in Royal.Pingdom On the different creative uses that can be given to adwords ads, some are mistakes, others are experiments and finally jokes.

When the Keyword Insertion doesn't work

The Keyword Insertion option in your ads can save you a lot of time, but watch out for the broad match!

Interest Shock

When a joke can attract the attention of the lawyers of a well-known brand, I think it is better not to joke.

ASCII art

The original article from which I got these images is somewhat old, currently you cannot abuse symbols or punctuation marks in Adwords ads. According to the original source, using these types of ads can significantly increase CTR, although I personally believe that the Conversion Rate and the quality of the contacts should decrease a LOT.

However, it is still funny hehe

Exchanging words

When Jeff Gerstmann, Gamespot's managing editor, was fired, it made a big impact on the gaming magazine industry, so much so that PC Gamer took advantage of the situation to promote themselves and GameBump (a blog for gamers) responded with a "response" ad.

And have you already used any of these types of ads in any campaign? 😉

Share your thoughts

This site uses Akismet to reduce spam. Learn how your comment data is processed.