Benefits of the Adwords Professional Certification: Free Vouchers!
Being a Google Advertising Professional has several benefits beyond simply being able to display the "Adwords Qualified Individual" medal and the corresponding certification page with the list of passed exams.
One of the competitive advantages that I like the most of the Google Adwords certification program are the free vouchers, these vouchers have a value of 100US$ each and arrive in packs of 20 vouchers (2000US$ in total!) Every 3 months directly to the address email address associated with your Adwords Professional account.
Competitive advantage
Vouchers allow us to offer incentives to a potential customer, either in the form of a free trial of Adwords for skeptical customers, as a welcome gift in the style: "thank you for choosing me!" or whatever you can think of.
This is a clear advantage over companies or professionals who are not correspondingly certified as Adwords professionals.
COOL! now I'm going to keep my accounts on a voucher-based diet!
In reality, you cannot maintain an account at the end of vouchers forever, since the system only allows the use of one voucher per account as long as the account is less than 30 days old.
If a voucher has been previously used or if the account is older than 30 days, the voucher will be rejected.
In addition, the history of an account is very important both to analyze data and then optimize the account as well as the relevance that the system gives to an advertiser.
In summary
If you are interested in the idea of obtaining the Google Adwords professional certification, I recommend reading the following articles:
3 Types of Questions on the GAP Exam
5 Tips for Passing the Google Advertising Professional Exam
Or if you have any questions or specific queries, I invite you to contact me through Contact Form.
Have you received your vouchers this quarter? 😉