Long tail keywords and the Search Wheel

In a previous article I talked about long tail keywords, its characteristics and utility, one of its best features is the ability to bring more qualified traffic with greater commercial intent.

However, as with everything related to keywords, it may be that a keyword that seemed great to us ends up without bringing the results we expected.

Unless we do a test campaign with Adwords To evaluate conversion rates before we dedicate ourselves to positioning, there are few SEO tools that can help us as reliably as putting keywords into action.

A very good tool that we can use for SEO purposes to find long-tail keywords is the Google's Wonder Wheel, call Search Wheel In Spanish, its way of working is simple but powerful, when doing a search it shows us related keywords and by clicking on them we can see more related words and phrases.

This is a very important piece of information since it is Google itself telling us which searches are related to a keyword and expanding it to long-tail phrases that are currently having good search volumes and are relevant, then we can expand the long-tail phrases to others. phrases even more punctual and precise.

And what do you use the search wheel for? 🙂