Tablet searches grow in 2012
"2012 will be the year of the tablet", say many forecasts about the technology that will dominate the market this year. Something that is clear, at least, in regards to the growing number ...
January 31, 2012AdWords adds new options for mobile campaigns
El tráfico mobile que podemos obtener a través de Adwords sigue creciendo día a día y es por ello que Google apuesta en ofrecernos cada vez más y mejores opciones de segmentación.…
January 28, 2012Google Adwords: 6 Strategic Uses of Campaign Cloning
La «clonación» de campañas es una técnica de optimización bastante útil que tiene por objetivo segmentar las estadísticas de las campañas para identificar mejor las oportunidades de optimización. Por ejemplo, se puede…
January 18, 2012Are Google Adwords Policies fair with small and medium advertisers?
Lately, I've been feeling more and more disappointed in Google, especially in a case that happened with a customer I manage whose account was suspended. This article is a bit long, but ...
January 12, 2012Infographic: Certified Google Adwords and Analytics Professionals 2012
In the middle of last year I had published an infographic on the number of Adwords and Analytics professionals who are certified in Argentina, you can see the infographic here: Certified Adwords Professionals ...
January 5, 2012