Adwords: How are impressions counted with Google Instant?
A question that assailed many people who advertise with Adwords when Google Instant was launched was the way it would be used to count the impressions of our ads. This has implications ...
October 23, 2010How can I improve: My Landing Pages?
Continuing with the previous article "How can I improve: My Text Ads", in this article I am going to deal with a vital issue in any PPC campaign: Our Landing Page. Get qualified traffic ...
October 9, 2010How Can I Improve: My Text Ads?
Inspired by a series of articles from PPC Hero (blog that I recommend to follow), I decided to launch a mini series of posts called "How Can I Improve ..." and its purpose is to give advice on ...
October 1, 2010Google Adwords: How to Analyze Your Competition at a glance
There are many ways to analyze the competition that we are going to face when launching a new campaign, from very expensive tools to free tools, but hardly any tool offers us very precise data. ...
September 12, 2010Google Adwords: 4 Failure Factors on the part of the client
A successful Adwords campaign is much more than knowing how to optimize campaigns or refer the work to a good agency, there is something that is not usually talked about in blogs ...
September 7, 2010