{"id":4798,"date":"2020-09-23T09:55:52","date_gmt":"2020-09-23T12:55:52","guid":{"rendered":"https:\/\/guillermopareja.com\/?p=4798"},"modified":"2020-09-23T09:55:53","modified_gmt":"2020-09-23T12:55:53","slug":"facebook-messenger-anade-una-nueva-casilla-de-mensajes-para-empresas","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/en\/facebook-ads\/facebook-messenger-adds-a-new-message-box-for-companies\/","title":{"rendered":"Facebook Messenger adds a new message box for companies"},"content":{"rendered":"<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"512\" src=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-1024x512.png\" alt=\"\" class=\"wp-image-4799\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-1024x512.png 1024w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-300x150.png 300w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-768x384.png 768w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-1116x558.png 1116w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-806x403.png 806w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-558x279.png 558w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3-655x328.png 655w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png 1320w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p>The Facebook messaging platform now has a new business inbox, which allows the administrator to switch between their personal account and that of their company, to easily reply to messages from their customers.<\/p>\n\n\n\n<p>This change originated because the company determined that more than <a href=\"https:\/\/messengernews.fb.com\/2020\/06\/09\/introducing-business-inbox-in-messenger\/\">90%<\/a> of the business managers on the platform already use Messenger to communicate with friends and family. However, many of these users do not want to have to download and manage many applications. <\/p>\n\n\n\n<p>In addition, from the social network they also ratified a data, which indicates that the <a href=\"https:\/\/blog.hubspot.com\/service\/customer-service-stats\">90%<\/a> of customers consider that immediate responses from companies are very important, especially when they have inquiries about opening hours, product availability, and delivery and pick-up options. <\/p>\n\n\n\n<p>Similarly, from the company they described that the new Messenger commercial inbox will make it easy and convenient for companies to respond quickly. <\/p>\n\n\n\n<p>Likewise, users can choose to receive notifications in this application, to remember that they must communicate with their customers in a timely manner.<\/p>\n\n\n\n<p>Likewise, the commercial inbox complements the Page Manager application, where, in addition to messages, companies can manage their Facebook publications, create ads and view their profile information.<\/p>\n\n\n\n<p>This launch is very important for a lot of small and medium businesses that have seen an increase in messages from their customers and need to manage their responses from anywhere.&nbsp; <\/p>\n\n\n\n<p>This is the case of Matt Volpert of the adventure tourism company Kern River Outfitters, who claimed to have had a 250% increase in messages from guests who need to schedule their trips due to Covid-19, which has overwhelmed his ability to answer. This is how the commercial inbox has become a tool that allows its owner to serve his clients whether or not he is in the office.<\/p>\n\n\n\n<p>I recommend that if you have a business and a website linked to Messenger, you make use of this new tool so that you can optimize your attention time and not let any customer go.<\/p>","protected":false},"excerpt":{"rendered":"<p>La plataforma de mensajes de Facebook ahora tiene una nueva bandeja de entrada comercial, que le permite al administrador alternar entre su cuenta personal y la de su empresa, para responder f\u00e1cilmente los mensajes de sus clientes. Este cambio se origin\u00f3 ya que la empresa determin\u00f3 que m\u00e1s del 90% de los administradores de negocios&hellip;<\/p>","protected":false},"author":1,"featured_media":4799,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86],"tags":[],"class_list":["post-4798","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook-ads"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/en\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"La plataforma de mensajes de Facebook ahora tiene una nueva bandeja de entrada comercial, que le permite al administrador alternar entre su cuenta personal y la de su empresa, para responder f\u00e1cilmente los mensajes de sus clientes. Este cambio se origin\u00f3 ya que la empresa determin\u00f3 que m\u00e1s del 90% de los administradores de negocios&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/guillermopareja.com\/en\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/consultorgoogleadwords\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-09-23T12:55:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-09-23T12:55:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1320\" \/>\n\t<meta property=\"og:image:height\" content=\"660\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Guillermo Pareja\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:site\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guillermo Pareja\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/\",\"url\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/\",\"name\":\"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas - Marketing y Anal\u00edtica Digital\",\"isPartOf\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png\",\"datePublished\":\"2020-09-23T12:55:52+00:00\",\"dateModified\":\"2020-09-23T12:55:53+00:00\",\"author\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\"},\"breadcrumb\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#primaryimage\",\"url\":\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png\",\"contentUrl\":\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png\",\"width\":1320,\"height\":660},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/guillermopareja.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\",\"url\":\"https:\/\/guillermopareja.com\/de\/\",\"name\":\"Marketing y Anal\u00edtica Digital\",\"description\":\"Blog de Guillermo Pareja\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/guillermopareja.com\/de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\",\"name\":\"Guillermo Pareja\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"caption\":\"Guillermo Pareja\"},\"description\":\"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. En este blog escribo sobre Google Adwords, Facebook Ads, Google Analytics y todo lo referente a publicitar en internet, ya sean tus propios proyectos, tus clientes o incluso a vos mismo como profesional.\",\"sameAs\":[\"http:\/\/guillermopareja.com\"],\"url\":\"https:\/\/guillermopareja.com\/en\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas - Marketing y Anal\u00edtica Digital","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/guillermopareja.com\/en\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/","og_locale":"en_US","og_type":"article","og_title":"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas - Marketing y Anal\u00edtica Digital","og_description":"La plataforma de mensajes de Facebook ahora tiene una nueva bandeja de entrada comercial, que le permite al administrador alternar entre su cuenta personal y la de su empresa, para responder f\u00e1cilmente los mensajes de sus clientes. Este cambio se origin\u00f3 ya que la empresa determin\u00f3 que m\u00e1s del 90% de los administradores de negocios&hellip;","og_url":"https:\/\/guillermopareja.com\/en\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/","og_site_name":"Marketing y Anal\u00edtica Digital","article_publisher":"https:\/\/www.facebook.com\/consultorgoogleadwords\/","article_published_time":"2020-09-23T12:55:52+00:00","article_modified_time":"2020-09-23T12:55:53+00:00","og_image":[{"width":1320,"height":660,"url":"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png","type":"image\/png"}],"author":"Guillermo Pareja","twitter_card":"summary_large_image","twitter_creator":"@guillepareja","twitter_site":"@guillepareja","twitter_misc":{"Written by":"Guillermo Pareja","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/","url":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/","name":"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas - Marketing y Anal\u00edtica Digital","isPartOf":{"@id":"https:\/\/guillermopareja.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#primaryimage"},"image":{"@id":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#primaryimage"},"thumbnailUrl":"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png","datePublished":"2020-09-23T12:55:52+00:00","dateModified":"2020-09-23T12:55:53+00:00","author":{"@id":"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88"},"breadcrumb":{"@id":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#primaryimage","url":"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png","contentUrl":"https:\/\/guillermopareja.com\/wp-content\/uploads\/2020\/06\/1-3.png","width":1320,"height":660},{"@type":"BreadcrumbList","@id":"https:\/\/guillermopareja.com\/de\/facebook-anzeigen\/facebook-messenger-fugt-eine-neue-nachrichtenbox-fur-unternehmen-hinzu\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/guillermopareja.com\/de\/"},{"@type":"ListItem","position":2,"name":"Facebook Messenger a\u00f1ade una nueva casilla de mensajes para empresas"}]},{"@type":"WebSite","@id":"https:\/\/guillermopareja.com\/de\/#website","url":"https:\/\/guillermopareja.com\/de\/","name":"Marketing y Anal\u00edtica Digital","description":"Blog de Guillermo Pareja","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/guillermopareja.com\/de\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88","name":"Guillermo Pareja","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x","caption":"Guillermo Pareja"},"description":"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. En este blog escribo sobre Google Adwords, Facebook Ads, Google Analytics y todo lo referente a publicitar en internet, ya sean tus propios proyectos, tus clientes o incluso a vos mismo como profesional.","sameAs":["http:\/\/guillermopareja.com"],"url":"https:\/\/guillermopareja.com\/en\/author\/admin\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/posts\/4798"}],"collection":[{"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/comments?post=4798"}],"version-history":[{"count":0,"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/posts\/4798\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/media\/4799"}],"wp:attachment":[{"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/media?parent=4798"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/categories?post=4798"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/guillermopareja.com\/en\/wp-json\/wp\/v2\/tags?post=4798"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}