{"id":971,"date":"2010-12-01T20:16:31","date_gmt":"2010-12-01T23:16:31","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=971"},"modified":"2010-12-01T20:16:31","modified_gmt":"2010-12-01T23:16:31","slug":"reportes-adwords-segmentacion-por-tipo-de-clic","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/es_es\/ppc-google-ads\/reportes-adwords-segmentacion-por-tipo-de-clic\/","title":{"rendered":"Reportes Adwords: Segmentaci\u00f3n por Tipo de Clic"},"content":{"rendered":"<p>Google acaba de lanzar una funci\u00f3n de segmentaci\u00f3n para reportes llamada \u00abTipo de Clic\u00bb, este tipo de segmentaci\u00f3n nos permite conocer en que parte de un anuncio fueron producidos los clicks (Titulo, Sitelinks, Clicks to Call, Product Extensions, etc.)<\/p>\n<p>Para poder ver estos datos nada m\u00e1s debemos clickear \u00abSegmento\u00bb y luego elegir \u00abTipo de Clic\u00bb<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-972\" title=\"adwords-tipo-de-clic\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2010\/12\/adwords-tipo-de-clic.jpg\" alt=\"\" width=\"624\" height=\"420\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2010\/12\/adwords-tipo-de-clic.jpg 624w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2010\/12\/adwords-tipo-de-clic-300x201.jpg 300w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/>Este tipo de datos nos sirve para conocer mejor como los usuarios interactuan con nuestros anuncios y de acuerdo a ello tomar decisiones a fin de mejorar el desempe\u00f1o de las campa\u00f1as.<\/p>\n<p>Seg\u00fan lo mencionado por Nathania Lozada en el art\u00edculo original de Google sobre la Segmentaci\u00f3n por Tipo de Clic, esta es nada m\u00e1s una de las nuevas opciones que tendremos para medir la interacci\u00f3n con nuestros anuncios en un futuro cercano.<\/p>\n<p>Pueden ver el art\u00edculo original de Inside Adwords haciendo<a href=\"http:\/\/adwords.blogspot.com\/2010\/11\/new-adwords-features-such-as-product.html\"> Click Aqui<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google acaba de lanzar una funci\u00f3n de segmentaci\u00f3n para reportes llamada \u00abTipo de Clic\u00bb, este tipo de segmentaci\u00f3n nos permite conocer en que parte de un anuncio fueron producidos los clicks (Titulo, Sitelinks, Clicks to Call, Product Extensions, etc.) Para poder ver estos datos nada m\u00e1s debemos clickear \u00abSegmento\u00bb y luego elegir \u00abTipo de Clic\u00bb&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[14],"class_list":["post-971","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-google-adwords"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Reportes Adwords: Segmentaci\u00f3n por Tipo de Clic - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Reportes Adwords: Segmentaci\u00f3n por Tipo de Clic. 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