{"id":1062,"date":"2011-01-24T08:43:04","date_gmt":"2011-01-24T11:43:04","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=1062"},"modified":"2011-01-24T09:48:13","modified_gmt":"2011-01-24T12:48:13","slug":"ya-soy-individuo-calificado-de-google-analytics","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/fr\/google\/je-suis-deja-une-personne-qualifiee-google-analytics\/","title":{"rendered":"Je suis d\u00e9j\u00e0 une personne qualifi\u00e9e Google Analytics!"},"content":{"rendered":"<p>Hier soir, j&#039;ai pass\u00e9 l&#039;examen de certification Google Analytics IQ (Individual Qualification), honn\u00eatement, c&#039;\u00e9tait tr\u00e8s simple car la seule chose n\u00e9cessaire pour r\u00e9ussir est d&#039;\u00e9tudier le mat\u00e9riel d&#039;\u00e9tude gratuit propos\u00e9 par Google et d&#039;avoir sa propre exp\u00e9rience avec le programme.<\/p>\n<p>Vous pouvez voir la certification ici: <a href=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2011\/01\/GoogleIQ.pdf\">Certification Google Analytics<\/a><\/p>\n<p>De la m\u00eame mani\u00e8re que je l&#039;ai fait lorsque j&#039;ai re\u00e7u ma pr\u00e9c\u00e9dente certification Google Adwords, je vous laisse une petite FAQ qui, je l&#039;esp\u00e8re, sera utile pour d&#039;autres personnes qui souhaitent faire cette certification.<\/p>\n<p><strong>Comment obtenir la certification Qualified Individual dans Google Analytics?<\/strong><\/p>\n<p>La certification est obtenue apr\u00e8s avoir r\u00e9ussi un examen qui se compose de 70 questions et dure 140 minutes, pour r\u00e9ussir l&#039;examen, un minimum de 80% de bonnes r\u00e9ponses est requis.<\/p>\n<p>L&#039;examen a un co\u00fbt de US$50, valable pour le passer une seule fois, il est donc bon de bien \u00e9tudier avant de le passer pour \u00e9viter d&#039;avoir \u00e0 recourir \u00e0 une autre opportunit\u00e9.<\/p>\n<p><strong>Comment dois-je me pr\u00e9parer \u00e0 passer l&#039;examen?<\/strong><\/p>\n<p>La chose la plus importante pour r\u00e9ussir cet examen est de voir toutes les vid\u00e9os d&#039;\u00e9tude propos\u00e9es par l&#039;Universit\u00e9 de conversion et bien s\u00fbr d&#039;avoir de l&#039;exp\u00e9rience avec l&#039;outil, de conna\u00eetre les types de rapports et la signification \/ l&#039;utilit\u00e9 de chaque m\u00e9trique et dimension.<\/p>\n<p>Vous pouvez trouver le mat\u00e9riel d&#039;\u00e9tude ici: <a href=\"http:\/\/www.google.com\/support\/conversionuniversity\/bin\/request.py?hl=en&amp;contact_type=indexSplash&amp;rd=1\">Cours sur Google Analytics IQ<\/a><\/p>\n<p><strong>Quels sont les sujets d&#039;examen?<\/strong><\/p>\n<p>Pour r\u00e9ussir l&#039;examen, il est bon de s&#039;assurer que vous connaissez bien les bases th\u00e9oriques des sujets suivants:<\/p>\n<p>- Types de rapports Analytics<\/p>\n<p>- Biscuits<\/p>\n<p>- Filtres<\/p>\n<p>- Buts<\/p>\n<p>- Suivi du commerce \u00e9lectronique<\/p>\n<p>- Pages vues virtuelles et suivi des \u00e9v\u00e9nements<\/p>\n<p>- Recherche de site interne<\/p>\n<p>- RegEx (expressions r\u00e9guli\u00e8res)<\/p>\n<p>L&#039;obtention de cette certification est la preuve que vous avez une connaissance de la plupart des fonctions les plus utiles de Google Analytics, bien que bien s\u00fbr cela ne soit d&#039;aucune utilit\u00e9 sans une VRAIE exp\u00e9rience avec chacune des fonctions \u00e9tudi\u00e9es.<\/p>\n<p><strong>Si vous envisagez de l&#039;obtenir, r\u00e9jouissez-vous! Cela ne prend que quelques jours d&#039;\u00e9tude et peut vous aider \u00e0 vous diff\u00e9rencier de vos concurrents <\/strong>\ud83d\ude09<\/p>","protected":false},"excerpt":{"rendered":"<p>Ayer a la noche rend\u00ed el examen de certificaci\u00f3n Google Analytics IQ (Individual Qualification), sinceramente fu\u00e9 muy sencillo ya que lo \u00fanico necesario para aprobar es estudiar el material de estudio gratuito que ofrece Google y tener algo de experiencia propia con el programa. Pueden ver la certificaci\u00f3n aqu\u00ed: Certificaci\u00f3n Google Analytics Del mismo modo&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[139],"class_list":["post-1062","post","type-post","status-publish","format-standard","hentry","category-google","tag-google-analytics"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ya soy Individuo Calificado de Google Analytics! - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Guillermo Pareja: Individuo Calificado en Google Analytics.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/fr\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ya soy Individuo Calificado de Google Analytics! - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"Guillermo Pareja: Individuo Calificado en Google Analytics.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/guillermopareja.com\/fr\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/consultorgoogleadwords\/\" \/>\n<meta property=\"article:published_time\" content=\"2011-01-24T11:43:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2011-01-24T12:48:13+00:00\" \/>\n<meta name=\"author\" content=\"Guillermo Pareja\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:site\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guillermo Pareja\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/\",\"url\":\"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/\",\"name\":\"Ya soy Individuo Calificado de Google Analytics! - Marketing y Anal\u00edtica Digital\",\"isPartOf\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\"},\"datePublished\":\"2011-01-24T11:43:04+00:00\",\"dateModified\":\"2011-01-24T12:48:13+00:00\",\"author\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\"},\"description\":\"Guillermo Pareja: Individuo Calificado en Google Analytics.\",\"breadcrumb\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/guillermopareja.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ya soy Individuo Calificado de Google Analytics!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\",\"url\":\"https:\/\/guillermopareja.com\/de\/\",\"name\":\"Marketing y Anal\u00edtica Digital\",\"description\":\"Blog de Guillermo Pareja\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/guillermopareja.com\/de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\",\"name\":\"Guillermo Pareja\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"caption\":\"Guillermo Pareja\"},\"description\":\"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. En este blog escribo sobre Google Adwords, Facebook Ads, Google Analytics y todo lo referente a publicitar en internet, ya sean tus propios proyectos, tus clientes o incluso a vos mismo como profesional.\",\"sameAs\":[\"http:\/\/guillermopareja.com\"],\"url\":\"https:\/\/guillermopareja.com\/fr\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ya soy Individuo Calificado de Google Analytics! - Marketing y Anal\u00edtica Digital","description":"Guillermo Pareja: Individuo Calificado en Google Analytics.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/guillermopareja.com\/fr\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/","og_locale":"fr_FR","og_type":"article","og_title":"Ya soy Individuo Calificado de Google Analytics! - Marketing y Anal\u00edtica Digital","og_description":"Guillermo Pareja: Individuo Calificado en Google Analytics.","og_url":"https:\/\/guillermopareja.com\/fr\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/","og_site_name":"Marketing y Anal\u00edtica Digital","article_publisher":"https:\/\/www.facebook.com\/consultorgoogleadwords\/","article_published_time":"2011-01-24T11:43:04+00:00","article_modified_time":"2011-01-24T12:48:13+00:00","author":"Guillermo Pareja","twitter_card":"summary_large_image","twitter_creator":"@guillepareja","twitter_site":"@guillepareja","twitter_misc":{"\u00c9crit par":"Guillermo Pareja","Dur\u00e9e de lecture estim\u00e9e":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/","url":"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/","name":"Ya soy Individuo Calificado de Google Analytics! - Marketing y Anal\u00edtica Digital","isPartOf":{"@id":"https:\/\/guillermopareja.com\/de\/#website"},"datePublished":"2011-01-24T11:43:04+00:00","dateModified":"2011-01-24T12:48:13+00:00","author":{"@id":"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88"},"description":"Guillermo Pareja: Individuo Calificado en Google Analytics.","breadcrumb":{"@id":"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/guillermopareja.com\/de\/google\/ich-bin-bereits-eine-fur-google-analytics-qualifizierte-person\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/guillermopareja.com\/de\/"},{"@type":"ListItem","position":2,"name":"Ya soy Individuo Calificado de Google Analytics!"}]},{"@type":"WebSite","@id":"https:\/\/guillermopareja.com\/de\/#website","url":"https:\/\/guillermopareja.com\/de\/","name":"Marketing y Anal\u00edtica Digital","description":"Blog de Guillermo Pareja","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/guillermopareja.com\/de\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88","name":"Guillermo Pareja","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x","caption":"Guillermo Pareja"},"description":"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. En este blog escribo sobre Google Adwords, Facebook Ads, Google Analytics y todo lo referente a publicitar en internet, ya sean tus propios proyectos, tus clientes o incluso a vos mismo como profesional.","sameAs":["http:\/\/guillermopareja.com"],"url":"https:\/\/guillermopareja.com\/fr\/author\/admin\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/posts\/1062"}],"collection":[{"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/comments?post=1062"}],"version-history":[{"count":0,"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/posts\/1062\/revisions"}],"wp:attachment":[{"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/media?parent=1062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/categories?post=1062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/guillermopareja.com\/fr\/wp-json\/wp\/v2\/tags?post=1062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}