{"id":1876,"date":"2013-09-19T13:33:49","date_gmt":"2013-09-19T16:33:49","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=1876"},"modified":"2013-09-19T13:33:49","modified_gmt":"2013-09-19T16:33:49","slug":"google-agrega-predicciones-de-conversion-al-simulador-de-ofertas","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/fr\/ppc-google-ads\/google-ajoute-conversion-predictions-to-bid-simulator\/","title":{"rendered":"Google ajoute des pr\u00e9dictions de conversion au Simulateur d&#039;ench\u00e8res"},"content":{"rendered":"<p>Ce 17 septembre, Google a ajout\u00e9 des donn\u00e9es de pr\u00e9diction de conversion au simulateur d&#039;offres Adwords.<\/p>\n<p>Auparavant, cet outil nous permettait uniquement de savoir combien d&#039;impressions et de clics suppl\u00e9mentaires nous pouvions obtenir en am\u00e9liorant notre budget quotidien et notre offre de CPC maximum.Il propose actuellement \u00e9galement des pr\u00e9dictions de conversions (1 par clic) et de conversions (plusieurs par clic).<\/p>\n<p><a href=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-19-a-las-13.19.52.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1877\" title=\"Capture d&#039;\u00e9cran 2013-09-19 \u00e0 13.19.52\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-19-a-las-13.19.52.png\" alt=\"\" width=\"1012\" height=\"582\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-19-a-las-13.19.52.png 1012w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-19-a-las-13.19.52-820x472.png 820w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2013\/09\/Captura-de-pantalla-2013-09-19-a-las-13.19.52-300x172.png 300w\" sizes=\"(max-width: 1012px) 100vw, 1012px\" \/><\/a><\/p>\n<p>Les pr\u00e9visions sont bas\u00e9es sur l&#039;historique des conversions de notre campagne et indiquent le nombre de conversions estim\u00e9es qui auraient \u00e9t\u00e9 r\u00e9alis\u00e9es en utilisant un budget quotidien et une ench\u00e8re au CPC maximum diff\u00e9rents de ceux actuellement utilis\u00e9s.<\/p>\n<p>C&#039;est une bonne information pour estimer la quantit\u00e9 de jus suppl\u00e9mentaire que nous pouvons obtenir de nos campagnes.<\/p>\n<p>Vous pouvez voir plus d&#039;informations dans la publication officielle sur Google+:\u00a0<strong><a href=\"https:\/\/plus.google.com\/u\/0\/+GoogleAds\/posts\/8k6HT6CrPQ1\">Estimez maintenant les conversions dans le Simulateur d&#039;ench\u00e8res<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Ce 17 septembre, Google a ajout\u00e9 des donn\u00e9es de pr\u00e9diction de conversion au simulateur d&#039;offres Adwords. Auparavant, cet outil nous permettait uniquement de savoir combien d&#039;impressions et de clics suppl\u00e9mentaires nous pouvions obtenir en am\u00e9liorant notre budget quotidien et notre offre de CPC maximum, actuellement, il propose \u00e9galement des pr\u00e9dictions de conversions (1 par clic) et de conversions (plusieurs par clic). ...<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[14],"class_list":["post-1876","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-google-adwords"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google agrega predicciones de conversi\u00f3n al Simulador de Ofertas - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Adwords introduce las predicciones de conversi\u00f3n en el Simulador de Ofertas.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/fr\/ppc-google-ads\/google-ajoute-conversion-predictions-to-bid-simulator\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google agrega predicciones de conversi\u00f3n al Simulador de Ofertas - 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