{"id":1191,"date":"2011-04-25T09:01:24","date_gmt":"2011-04-25T12:01:24","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=1191"},"modified":"2011-04-25T09:13:20","modified_gmt":"2011-04-25T12:13:20","slug":"los-5-tipos-de-objetivos-de-link-building","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/it\/seo-posizionamento-web\/i-5-tipi-di-link-building-obiettivi\/","title":{"rendered":"I 5 tipi di obiettivi di link building"},"content":{"rendered":"<p>Le azioni di Link Building che dobbiamo svolgere variano a seconda degli obiettivi della nostra attivit\u00e0, o di quelli dei nostri clienti, in mancanza di ci\u00f2. Pertanto, sono necessarie strategie diverse per attivit\u00e0 diverse.<\/p>\n<p>Rand Fishkin ha pubblicato un buono <a href=\"http:\/\/www.slideshare.net\/randfish\/introduction-to-seo-5003433\">Introduzione alla presentazione SEO<\/a> che spiega chiaramente quali sono i 5 tipi di obiettivi di Link Building (generazione di link) e l&#039;importanza dei diversi fattori nella generazione di link in base all&#039;obiettivo.<\/p>\n<h3>Collegamenti per il posizionamento individuale<\/h3>\n<p><strong>Obbiettivo: <\/strong>Migliora il posizionamento di una singola pagina web con un termine di ricerca specifico.<\/p>\n<p><strong>Testo di ancoraggio:<\/strong> 5\/5 (molto importante)<\/p>\n<p><strong>Collegamento a URL specifico: <\/strong>5\/5 (molto importante)<\/p>\n<p><strong>Qualit\u00e0 + diversit\u00e0 dei collegamenti: <\/strong>3\/5 (moderato)<\/p>\n<p><strong>Qualit\u00e0 dell&#039;origine del collegamento: <\/strong>3\/5 (moderato)<\/p>\n<h3>Collegamenti per &quot;Autorit\u00e0&quot; di dominio<\/h3>\n<p><strong>Obbiettivo:<\/strong> Migliora la capacit\u00e0 del dominio di posizionare tutte le pagine che contiene in posizioni migliori.<\/p>\n<p><strong>Testo di ancoraggio:<\/strong> 1\/5 (molto poco importante)<\/p>\n<p><strong>Collegamento a URL specifico: <\/strong>1\/5 (molto poco importante)<\/p>\n<p><strong>Qualit\u00e0 + diversit\u00e0 dei collegamenti: <\/strong>5\/5 (molto importante)<\/p>\n<p><strong>Qualit\u00e0 dell&#039;origine del collegamento: <\/strong>4\/5 (importante)<\/p>\n<h3>Collegamenti per l&#039;indicizzazione<\/h3>\n<p><strong>Obbiettivo:<\/strong> Consentire l&#039;indicizzazione di un maggior numero di pagine ai motori di ricerca facendo scorrere pi\u00f9 &quot;link juice&quot; tra le diverse pagine.<\/p>\n<p><strong>Testo di ancoraggio:<\/strong> 1\/5 (molto poco importante)<\/p>\n<p><strong>Collegamento a URL specifico: <\/strong>1\/5 (molto poco importante)<\/p>\n<p><strong>Qualit\u00e0 + diversit\u00e0 dei collegamenti: <\/strong>2\/5 (non importante)<\/p>\n<p><strong>Qualit\u00e0 dell&#039;origine del collegamento: <\/strong>5\/5 (molto importante)<\/p>\n<p>o altro<\/p>\n<p><strong>Qualit\u00e0 + diversit\u00e0 dei collegamenti: <\/strong>5\/5 (moderato)<\/p>\n<p><strong>Qualit\u00e0 dell&#039;origine del collegamento: <\/strong>2\/5 (molto importante)<\/p>\n<h3>Collegamenti per traffico e branding<\/h3>\n<p><strong>Obbiettivo:<\/strong> Crea pi\u00f9 consapevolezza del marchio e attira traffico qualificato.<\/p>\n<p><strong>Testo di ancoraggio:<\/strong> 1\/5 (molto poco importante)<\/p>\n<p><strong>Collegamento a URL specifico: <\/strong>2\/5 (non importante)<\/p>\n<p><strong>Qualit\u00e0 + diversit\u00e0 dei collegamenti: <\/strong>3\/5 (moderato)<\/p>\n<p><strong>Qualit\u00e0 dell&#039;origine del collegamento: <\/strong>4\/5 (importante)<\/p>\n<h3>Collegamenti per le conversioni<\/h3>\n<p><strong>Obbiettivo:<\/strong> Attira traffico qualificato soggetto a conversioni e acquisti sul nostro sito.<\/p>\n<p><strong>Testo di ancoraggio:<\/strong> 1\/5 (molto poco importante)<\/p>\n<p><strong>Collegamento a URL specifico: <\/strong>5\/5 (molto importante)<\/p>\n<p><strong>Qualit\u00e0 + diversit\u00e0 dei collegamenti: <\/strong>1\/5 (molto poco importante)<\/p>\n<p><strong>Qualit\u00e0 dell&#039;origine del collegamento: <\/strong>5\/5 (molto importante)<\/p>\n<p>Come tutte le cose nella vita, dovremo elaborare diverse strategie e passaggi da seguire in base ai nostri obiettivi principali \ud83d\ude09<\/p>","protected":false},"excerpt":{"rendered":"<p>Las acciones de Link Building que debemos realizar var\u00edan de acuerdo a los objetivos de nuestro negocio, o los de nuestros clientes en su defecto. Es as\u00ed que se necesitan distintas estrategias para distintos negocios. Rand Fishkin public\u00f3 una buena presentaci\u00f3n de Introducci\u00f3n al SEO que explica claramente cu\u00e1les son los 5 tipos de objetivos&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[134,8],"class_list":["post-1191","post","type-post","status-publish","format-standard","hentry","category-posicionamiento-web-seo","tag-link-building","tag-posicionamiento-web"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Los 5 Tipos de Objetivos de Link Building - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Los 5 Tipos de Objetivos de Link Building. 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