{"id":1572,"date":"2012-02-14T09:33:29","date_gmt":"2012-02-14T12:33:29","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=1572"},"modified":"2012-02-14T18:38:34","modified_gmt":"2012-02-14T21:38:34","slug":"google-screenwise-%c2%bfcuanto-vale-tu-privacidad","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/it\/google\/google-screenwise-quanto-vale-la-tua-privacy\/","title":{"rendered":"Google Screenwise: quanto vale la tua privacy?"},"content":{"rendered":"<p>Questo articolo non \u00e8 direttamente correlato a Google Adwords, tuttavia mi sembra che sia una notizia che vale la pena condividere.<\/p>\n<p>Qualche giorno fa stavo leggendo un articolo in <a href=\"http:\/\/www.kurzweilai.net\/cash-for-your-cache-googles-new-program-pays-users-for-the-right-to-snoop\">KurzweilAI<\/a> su un nuovo servizio Google chiamato <a href=\"http:\/\/www.google.com\/landing\/screenwisepanel\/\">Screenwise Panel<\/a> che \u00e8 stato rilasciato insieme a <a href=\"http:\/\/www.knowledgenetworks.com\/\">Reti di conoscenza<\/a>.<\/p>\n<p>In un modo molto simile al metodo utilizzato da Neilsen per misurare le valutazioni televisive, Screenwise approfondir\u00e0 il modo in cui le persone utilizzano Internet quotidianamente.<\/p>\n<p><strong>Puoi partecipare al panel volontariamente attraverso due modalit\u00e0:<\/strong><\/p>\n<p><strong>1) <\/strong>Con un&#039;estensione di Chrome che avr\u00e0 il compito di raccogliere informazioni sul tuo utilizzo dei diversi siti web che visiti.<\/p>\n<p>Google pagher\u00e0 <strong>5US$ sui buoni regalo Amazon<\/strong> installando l&#039;estensione e altri <strong>5US$ extra ogni 3 mesi<\/strong> (25US$ in totale il primo anno).<\/p>\n<p><strong>2)<\/strong> Installazione di un router sostitutivo fornito da Google, che esegue un&#039;attivit\u00e0 di raccolta e monitoraggio dei dati molto pi\u00f9 ampia e approfondita rispetto all&#039;estensione del browser.<\/p>\n<p>Questa opzione \u00e8 disponibile solo per i membri delle reti di conoscenza e pagher\u00e0 <strong>100US$ per l&#039;installazione si avvia<\/strong>lui e poi <strong>20US$ extra al mese<\/strong>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-1573\" title=\"google screenwise\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/02\/google-screenwise.png\" alt=\"Google Screenwise Panel\" width=\"640\" height=\"514\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/02\/google-screenwise.png 640w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2012\/02\/google-screenwise-300x240.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>Una domanda sempre presente per molte aziende su Internet che forniscono servizi gratuiti in cambio della raccolta di informazioni dagli utenti (Google, Facebook, ecc.) \u00c8 sapere quanto vale la loro privacy e fino a che punto sono disposte a esporsi.<\/p>\n<p>In questo caso, Google pone questa domanda direttamente e offre denaro &quot;reale&quot; agli utenti che partecipano volontariamente.<\/p>\n<p>Secondo un articolo in <a href=\"http:\/\/arstechnica.com\/gadgets\/news\/2012\/02\/google-paying-users-to-track-100-of-their-web-usage-via-little-black-box.ars?src=fbk\">ArsTechnica<\/a>, tra gli accordi legali all&#039;atto della registrazione per partecipare al panel, <strong>Google pu\u00f2 condividere queste informazioni con terze parti come: istituzioni accademiche, inserzionisti, editori e reti di programmazione.<\/strong><\/p>\n<p>Tuttavia, non vengono offerte ulteriori informazioni sul funzionamento dell&#039;estensione Chrome o del router nero.<\/p>\n<p>Google \u00e8 una delle pi\u00f9 grandi societ\u00e0 pubblicitarie al mondo, quindi non sarebbe strano che ora stiano anche cercando di diventare una delle pi\u00f9 grandi societ\u00e0 che consumano dati. Screenwise potrebbe essere un primo esperimento per approfondire questo settore.<\/p>\n<p>Le applicazioni redditizie che questo tipo di informazioni potrebbe avere sono numerose e servirebbero praticamente a tutti i tipi di attivit\u00e0, poich\u00e9 consentirebbe di conoscere sia i punti di forza che i punti deboli di come gli utenti utilizzano i siti web della concorrenza.<\/p>\n<p>Oggi Screenwise Panel \u00e8 in fase di sviluppo e le applicazioni non sono pi\u00f9 aperte a causa dell&#039;elevato numero di utenti che hanno presentato domanda di partecipazione nei primi giorni dopo aver annunciato questo nuovo pannello.<\/p>\n<p>Puoi ottenere maggiori informazioni al seguente link: <a href=\"http:\/\/www.google.com\/landing\/screenwisepanel\/\">Screenwise<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Este art\u00edculo no est\u00e1 relacionado directamente a Google Adwords, sin embargo me parece una noticia que vale la pena compartir. Hace unos d\u00edas estuve leyendo un art\u00edculo en KurzweilAI sobre un nuevo servicio de Google llamado Screenwise Panel que fue lanzado en conjunto con Knowledge Networks. En un modo muy similar al m\u00e9todo utilizado por&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[135,108],"class_list":["post-1572","post","type-post","status-publish","format-standard","hentry","category-google","tag-google","tag-google-screenwise"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Screenwise: \u00bfCu\u00e1nto Vale tu Privacidad? - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Google Screenwise: \u00bfCu\u00e1nto Vale tu Privacidad? 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