{"id":359,"date":"2009-12-25T18:53:42","date_gmt":"2009-12-25T21:53:42","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=359"},"modified":"2009-12-25T18:53:42","modified_gmt":"2009-12-25T21:53:42","slug":"rueda-de-busquedas-que-piensa-google-de-nosotros","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/it\/marketing-digitale\/ricerca-ruota-cosa-google-pensa-di-noi\/","title":{"rendered":"Ruota di ricerca: cosa pensa Google di noi?"},"content":{"rendered":"<p>Una domanda molto interessante \u00e8: \u00abCosa pensa Google di me?\u00bb, Cio\u00e8 cosa si collega al nostro nome e come ci ha catalogati ... <strong>in quale contesto siamo rilevanti?<\/strong><\/p>\n<p>Ho gi\u00e0 scritto di <a href=\"https:\/\/guillermopareja.com\/it\/seo-posizionamento-web\/parole-chiave-a-coda-lunga-e-ruota-di-ricerca\/\">Ruota di ricerca di Google<\/a>, Ci stavo giocando un po &#039;, sfogliando e traendo conclusioni sui diversi usi che posso dargli.<\/p>\n<p><strong>Questo \u00e8 il risultato della ricerca di &quot;DELL&quot; su Whonder Wheel:<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-360\" title=\"dell-search-wheel\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-dell.jpg\" alt=\"dell-search-wheel\" width=\"374\" height=\"239\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-dell.jpg 374w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-dell-300x192.jpg 300w\" sizes=\"(max-width: 374px) 100vw, 374px\" \/><\/p>\n<p>Come possiamo vedere, ci d\u00e0 risultati sul supporto tecnico, sui driver e sulla concorrenza: Acer, Toshiba, Vaio.<\/p>\n<p><strong>Questo \u00e8 il risultato quando si esegue una ricerca su Frank Herbert:<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-361\" title=\"cerca-ruota-frank-herbert\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-frank-herbert.jpg\" alt=\"cerca-ruota-frank-herbert\" width=\"421\" height=\"243\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-frank-herbert.jpg 421w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-frank-herbert-300x173.jpg 300w\" sizes=\"(max-width: 421px) 100vw, 421px\" \/><\/p>\n<p>Frank Herbert \u00e8 uno scrittore di fantascienza britannico degli anni &#039;60, poich\u00e9 ricerche pertinenti relative al suo nome compaiono i titoli delle sue opere pi\u00f9 famose e anche &quot;Paul Atreides&quot;, che \u00e8 il personaggio principale di Dune, l&#039;opera pi\u00f9 famosa di Herbert.<\/p>\n<p><strong>Quali risultati otteniamo cercando il mio nome?<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-362\" title=\"search-wheel-william-couple\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-guillermo-pareja.jpg\" alt=\"search-wheel-william-couple\" width=\"440\" height=\"231\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-guillermo-pareja.jpg 440w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/rueda-de-busquedas-guillermo-pareja-300x158.jpg 300w\" sizes=\"(max-width: 440px) 100vw, 440px\" \/>Come vediamo il mio nome \u00e8 legato a: WordPress Plugins, Web Positioning, SEO, SEM, Adwords e Link Building ... praticamente tutto ci\u00f2 che riguarda la mia professione.<\/p>\n<p>Un risultato che sembra correlato al mio nome \u00e8 &quot;Viktor E. Frankl&quot;, uno psichiatra ebreo sopravvissuto all&#039;Olocausto, che poi scrisse diversi libri e fond\u00f2 la Logoterapia.<\/p>\n<p>Non ho mai scritto nulla relativo alla Logoterapia o Viktor Frankl, questo risultato deve sembrare correlato a un altro Guillermo Pareja, tuttavia i risultati relativi a me sono predominanti.<\/p>\n<p>Avevo amici in altri paesi che facevano la stessa ricerca sulla Wonder Wheel per vedere se i risultati erano cos\u00ec contrassegnati nei miei confronti a causa del fatto di essere loggato con il mio account Google al momento della ricerca o nel paese in cui mi trovo ora per\u00f2 vedono gli stessi risultati.<\/p>\n<p><strong>La Ruota di ricerca \u00e8 molto pi\u00f9 di un semplice strumento per scoprire le parole chiave a coda lunga, ma in realt\u00e0 \u00e8 uno strumento che ci dice ci\u00f2 che Google considera rilevanti e correlati a una ricerca.<\/strong><\/p>\n<p>Personalmente penso (\u00e8 solo un&#039;opinione personale) che il futuro sia nel contesto e nella rilevanza del contenuto\u2026 la &quot;stupida SEO&quot; \u00e8 finita.<\/p>\n<p>Un&#039;utilit\u00e0 pi\u00f9 diretta che possiamo darti \u00e8 vedere quali sono gli altri interessi del nostro pubblico \/ mercato nel sapere dove espanderci o quale approccio dare alle nostre campagne.<\/p>\n<p>\u00c8 davvero uno strumento molto interessante con molto potenziale, quali usi gli dai? \ud83d\ude09<\/p>","protected":false},"excerpt":{"rendered":"<p>Una pregunta muy interesante es: \u00ab\u00bfQu\u00e9 piensa Google de m\u00ed?\u00bb, es decir, con qu\u00e9 relaciona nuestro nombre y c\u00f3mo nos tiene catalogado&#8230; en qu\u00e9 contexto somos relevantes? Ya escrib\u00ed sobre la Rueda de B\u00fasquedas de Google, estuve jugando un poco con ella, curioseando y sacando conclusiones sobre los distintos usos que puedo ir d\u00e1ndole. Este&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15,1],"tags":[10,25],"class_list":["post-359","post","type-post","status-publish","format-standard","hentry","category-google","category-marketing-digital","tag-marketing-online","tag-rueda-de-busqueda-de-google"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Rueda de B\u00fasquedas: Qu\u00e9 piensa Google de nosotros? - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Qu\u00e9 piensa Google de nosotros? 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