{"id":3776,"date":"2018-09-14T15:42:23","date_gmt":"2018-09-14T18:42:23","guid":{"rendered":"https:\/\/guillermopareja.com\/?p=3776"},"modified":"2018-09-14T15:42:23","modified_gmt":"2018-09-14T18:42:23","slug":"novedades-en-google-ads","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/it\/ppc-google-ads\/news-in-google-ads\/","title":{"rendered":"Novit\u00e0 di Google AdWords Editor versione 12.5"},"content":{"rendered":"<div dir=\"auto\">Oggi voglio condividere con voi alcune delle novit\u00e0 di Google AdWords Editor, se avete la versione 12.5 troverete sulla piattaforma i seguenti aggiornamenti.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>1) Pi\u00f9 testo negli annunci espandibili:<\/strong> Ora \u00e8 possibile aggiungere una terza intestazione e una seconda descrizione, ogni descrizione ha un limite di 90 caratteri.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>2) Nuova descrizione per annunci dinamici della rete di ricerca:<\/strong>\u00a0 Ora \u00e8 possibile aggiungere una seconda riga di descrizione, anche i due campi per le descrizioni hanno un limite di 90 caratteri.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>3) Descrizioni pi\u00f9 lunghe per annunci con target di chiamata:<\/strong> In questo tipo di annuncio, il limite nel campo della descrizione \u00e8 stato aumentato a 90 caratteri.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>4) Nuova regola personalizzata:<\/strong> Sitelink senza descrizione. Le estensioni sitelink con descrizioni possono migliorare il tuo CTR, questa regola personalizzata ti avviser\u00e0 se provi ad aggiungere o modificare elementi nel feed sitelink a cui non \u00e8 associata una descrizione di testo.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\">\u00a0Hai gi\u00e0 provato gli aggiornamenti di Google AdWords Editor? Cosa ne pensi?<\/div>","protected":false},"excerpt":{"rendered":"<p>Hoy quiero compartir con ustedes algunas de las novedades de Google AdWords Editor, \u00a0si tienes la versi\u00f3n 12.5 vas encontrar las siguientes actualizaciones en la plataforma. 1) M\u00e1s texto en anuncios expandibles: Ahora se pueden agregar una tercera cabecera y una segunda descripci\u00f3n, cada descripci\u00f3n tiene un l\u00edmite de 90 caracteres. 2) Nueva descripci\u00f3n para&hellip;<\/p>","protected":false},"author":1,"featured_media":3777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc-google-ads"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Novedades en Google AdWords Editor Versi\u00f3n 12.5 - 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