{"id":3943,"date":"2018-12-27T10:35:09","date_gmt":"2018-12-27T13:35:09","guid":{"rendered":"https:\/\/guillermopareja.com\/?p=3943"},"modified":"2018-12-27T10:35:09","modified_gmt":"2018-12-27T13:35:09","slug":"supermetrics-nuevos-conectores-data-studio","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/it\/marketing-digitale\/supermetrics-new-connector-data-studio\/","title":{"rendered":"Supermetrics: due nuovi connettori sono ora disponibili in Data Studio"},"content":{"rendered":"<p>Molti di voi sanno che utilizzo Data Studio collegato a <a href=\"https:\/\/affiliate.supermetrics.com\/1267.html\">Supermetria<\/a> e ho gi\u00e0 consigliato l&#039;uso di queste piattaforme in passato. Nel caso in cui sia la prima volta che ne senti parlare, Data Studio offre la possibilit\u00e0 di accedere a un catalogo di connettori abbastanza robusto da oltre 500 origini dati. Questo ci consente di centralizzare i nostri rapporti in un unico posto.<\/p>\n<p>Google ha recentemente annunciato il lancio di connettori per Display e video 360, oltre a Search Ads 360.<\/p>\n<p>Questi connettori consentono l&#039;accesso alle informazioni pubblicitarie della piattaforma di marketing di Google in Data Studio. Possiamo esplorare i dati da ogni canale o insieme alle informazioni di Google Analytics o Fogli Google.<\/p>\n<p>Una volta collegate le fonti, possiamo personalizzare i rapporti in base alle nostre esigenze. Ad esempio, possiamo aggiungere grafici per visualizzare le informazioni in un modo pi\u00f9 accattivante e in modo tale che i report realizzati mantengano il marchio o lo stile utilizzato nell&#039;azienda o nel marchio per cui lavorano. \u00c8 anche importante notare che i rapporti possono essere facilmente condivisi.<\/p>\n<p>Supponiamo di voler creare un rapporto per confrontare il rendimento della pubblicit\u00e0 su Display and Video 360, Search Ads 360 e Google Ads. Possiamo utilizzare il modello di rendimento pubblicitario di Google per visualizzare le metriche chiave o creare un rapporto personalizzato utilizzando i connettori per importare i contenuti. Da l\u00ec, puoi utilizzare la funzionalit\u00e0 &quot;Explorer&quot; per sperimentare utilizzando diverse visualizzazioni e organizzare le informazioni come meglio credi. \u00c8 inoltre possibile combinare i dati ed eseguire analisi su tre o pi\u00f9 set di dati.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-3944\" src=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-1024x576.gif\" alt=\"\" width=\"945\" height=\"532\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-1024x576.gif 1024w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-300x169.gif 300w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-768x432.gif 768w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-1612x907.gif 1612w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-1116x628.gif 1116w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-806x453.gif 806w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-558x314.gif 558w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-655x368.gif 655w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/12\/data-studio-820x461.gif 820w\" sizes=\"(max-width: 945px) 100vw, 945px\" \/>Quindi possiamo osservare comportamenti, tendenze e performance delle campagne e condividerli con il team di lavoro, l&#039;agenzia pubblicitaria o qualsiasi altra persona che possa essere utilizzata per ottimizzare il lavoro svolto.<\/p>\n<p>Se hai gi\u00e0 provato questi due nuovi connettori, raccontaci la tua esperienza.<\/p>","protected":false},"excerpt":{"rendered":"<p>Muchos de ustedes saben que utilizo Data Studio vinculado a Supermetrics y he recomendado el uso de estas plataformas anteriormente. Por si es la primera vez que escuchas acerca de esto, Data Studio brinda la posibilidad de acceder a un cat\u00e1logo bastante robusto de conectores provenientes de m\u00e1s de 500 fuentes de datos. Esto permite&hellip;<\/p>","protected":false},"author":1,"featured_media":3945,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Supermetrics: Dos nuevos conectores est\u00e1n ahora disponibles en Data Studio - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/it\/marketing-digitale\/supermetrics-new-connector-data-studio\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Supermetrics: Dos nuevos conectores est\u00e1n ahora disponibles en Data Studio - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"Muchos de ustedes saben que utilizo Data Studio vinculado a Supermetrics y he recomendado el uso de estas plataformas anteriormente. Por si es la primera vez que escuchas acerca de esto, Data Studio brinda la posibilidad de acceder a un cat\u00e1logo bastante robusto de conectores provenientes de m\u00e1s de 500 fuentes de datos. 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