{"id":943,"date":"2010-11-07T01:17:12","date_gmt":"2010-11-07T04:17:12","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=943"},"modified":"2010-11-07T01:17:12","modified_gmt":"2010-11-07T04:17:12","slug":"google-adwords-formatos-de-anuncios-mobile-y-video","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/it\/ppc-google-ads\/formati-di-annunci-per-cellulari-e-video-google-adwords\/","title":{"rendered":"AdWords di Google: formati di annunci per cellulari e video"},"content":{"rendered":"

Negli ultimi giorni stavo aiutando due colleghi a prepararsi per l'esame GAP (Google Advertising Professional) e dopo aver superato l'esame entrambi mi hanno detto che il loro problema pi\u00f9 grande era con le domande sui formati e gli standard per gli annunci per cellulari e video.<\/p>\n

\u00c8 del tutto possibile che molte pi\u00f9 persone abbiano questa difficolt\u00e0 poich\u00e9 la maggior parte di noi \u00e8 pi\u00f9 abituata a lavorare quotidianamente con annunci di testo e banner.<\/p>\n

Rispondere correttamente a queste domande pu\u00f2 significare ottenere un ottimo GPA superiore al 90% o, nel peggiore dei casi, aiutarci a superare almeno l'esame.<\/p>\n

Presta attenzione e impara i seguenti dati perch\u00e9 possono essere molto utili quando si prende il GAP.<\/strong><\/p>\n

<\/p>\n

Formati di annunci per cellulari<\/h3>\n

<\/span><\/strong><\/p>\n

I formati di file accettabili sono: .gif, .jpg o .png.
\nDimensioni banner compatibili con MMA<\/b>
\n300 \u00d7 50 (fino a 7,5 KB)<\/p>\n

216 x 36 (fino a 4,5 KB)<\/p>\n

168 x 28 (fino a 3 KB)<\/p>\n

300 x 75 (fino a 7,5 KB)<\/p>\n

216 x 54 (fino a 4,5 KB)<\/p>\n

168 x 42 (fino a 3 KB)<\/p>\n

Dimensioni compatibili per iPhone e altri cellulari con browser completi<\/strong><\/p>\n

300 x 50<\/p>\n

200 x 200<\/p>\n

250 x 250<\/p>\n

300×250<\/p>\n

\u00c8 possibile visualizzare ulteriori informazioni al seguente collegamento: Formati di annunci per cellulari<\/a><\/p>\n

<\/p>\n

Formati di annunci video<\/h3>\n

<\/span><\/strong><\/p>\n

Dimensioni degli annunci video click-to-play: <\/strong><\/p>\n

– 300×250<\/p>\n

– 336×280<\/p>\n

Il contenuto degli annunci video non pu\u00f2 contenere<\/strong><\/p>\n

- Materiale progettato per persone di et\u00e0 superiore ai 18 anni.<\/p>\n

- Temi di sesso per adulti.<\/p>\n

- Linguaggio crudo, offensivo o indecente.<\/p>\n

Requisiti per l'immagine di apertura<\/strong><\/p>\n

–<\/strong> Dimensioni di 50 kB o meno.<\/p>\n

– <\/strong>Formato JPEG, .PNG o .GIF.<\/p>\n

- Le immagini verranno ridimensionate a 300 \u00d7 250, 336 \u00d7 280.<\/p>\n

Requisiti video<\/strong><\/p>\n

- Dimensione 75 MB o inferiore.<\/p>\n

- Durata massima di 2 minuti.<\/p>\n

- Minimo 14 fotogrammi al secondo (ideale 30 FPS)<\/p>\n

Non \u00e8 necessario caricare file video separati per ogni tipo di annuncio, ma Google ridimensiona automaticamente il file per adattarlo alle due dimensioni.<\/p>\n

Se stai pensando di sostenere l'esame GAP Fundamentals, offro consulenza dove puoi farmi le tue domande e posso guidarti su come prepararti per l'esame. Puoi contattarmi seguendo il link sottostante: Modulo di Contatto<\/a><\/p>","protected":false},"excerpt":{"rendered":"

En estos \u00faltimos d\u00edas estuve ayudando a dos compa\u00f1eros de trabajo a prepararse para el examen GAP (Google Advertising Professional) y luego de aprobado el examen ambos me comentaron que su mayor problema estuvo con las preguntas sobre formatos y normas de anuncios Mobile y de Video. Es muy posible que mucha m\u00e1s gente tenga…<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[44,84,14],"class_list":["post-943","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-gap","tag-google-advertising-professional","tag-google-adwords"],"aioseo_notices":[],"yoast_head":"\nGoogle Adwords: Formatos de Anuncios Mobile y Video - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Google Adwords: Formatos de Anuncios Mobile y Video. 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