{"id":221,"date":"2009-12-08T13:18:39","date_gmt":"2009-12-08T16:18:39","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=221"},"modified":"2009-12-08T13:19:28","modified_gmt":"2009-12-08T16:19:28","slug":"palabras-clave-long-tail-y-la-rueda-de-busquedas","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/seo-web-posicionamento\/long-tail-tail-keywords-and-the-search-wheel\/","title":{"rendered":"Palavras-chave de cauda longa e a roda de pesquisa"},"content":{"rendered":"<p>Em um artigo anterior, falei sobre <a href=\"https:\/\/guillermopareja.com\/pt\/marketing-digital\/seo-keywords-long-tail-versus-generic-keywords\/\">palavras-chave de cauda longa<\/a>, suas caracter\u00edsticas e utilidade, uma de suas melhores caracter\u00edsticas \u00e9 a capacidade de trazer tr\u00e1fego mais qualificado com maior inten\u00e7\u00e3o comercial.<\/p>\n<p>Por\u00e9m, como tudo relacionado a palavras-chave, pode ser que uma palavra-chave que nos pareceu \u00f3tima acabe sem trazer os resultados que esper\u00e1vamos.<\/p>\n<p>A menos que fa\u00e7amos uma campanha de teste com o Adwords<strong> <\/strong>Para avaliar as taxas de convers\u00e3o antes de nos dedicarmos ao posicionamento, existem algumas ferramentas de SEO que podem nos ajudar de forma t\u00e3o confi\u00e1vel quanto colocar palavras-chave em a\u00e7\u00e3o.<\/p>\n<p>Uma ferramenta muito boa que podemos usar para fins de SEO para encontrar palavras-chave de cauda longa \u00e9 o<strong> Roda m\u00e1gica do Google<\/strong>, ligar <strong>Roda de Busca<\/strong> Em espanhol, a sua forma de trabalhar \u00e9 simples mas poderosa, ao fazer uma pesquisa mostra-nos palavras-chave relacionadas e ao clicar nelas podemos ver mais palavras e frases relacionadas.<\/p>\n<p>Esta \u00e9 uma informa\u00e7\u00e3o muito importante, j\u00e1 que \u00e9 o pr\u00f3prio Google nos dizendo quais pesquisas est\u00e3o relacionadas a uma palavra-chave e expandindo-as para frases de cauda longa que est\u00e3o tendo bons volumes de pesquisa e s\u00e3o relevantes, ent\u00e3o podemos expandir as frases de cauda longa para outros, frases ainda mais pontuais e precisas.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-222\" title=\"roda-maravilha-roda-pesquisa-google\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/google-wonder-wheel-rueda-de-busqueda.jpg\" alt=\"roda-maravilha-roda-pesquisa-google\" width=\"400\" height=\"237\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/google-wonder-wheel-rueda-de-busqueda.jpg 400w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2009\/12\/google-wonder-wheel-rueda-de-busqueda-300x178.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/p>\n<p>E para que voc\u00ea usa a roda de busca? \ud83d\ude42<\/p>","protected":false},"excerpt":{"rendered":"<p>En un art\u00edculo anterior habl\u00e9 sobre las palabras clave long tail, sus caracter\u00edsticas y utilidad, una de sus mejores caracter\u00edsticas es la capacidad de traer tr\u00e1fico m\u00e1s calificado y con mayor intenci\u00f3n comercial. Sin embargo como con todo lo relacionado a palabras clave puede ser que una palabra clave que nos parec\u00eda genial termine sin&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[24,8,25,9],"class_list":["post-221","post","type-post","status-publish","format-standard","hentry","category-posicionamiento-web-seo","tag-google-wonder-wheel","tag-posicionamiento-web","tag-rueda-de-busqueda-de-google","tag-seo"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Palabras clave long tail y la Rueda de B\u00fasquedas - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Un art\u00edculo que explica la utilidad del Google Wonder Wheel, rueda de b\u00fasqueda en espa\u00f1ol en cuanto a SEO y palabras clave Long Tail.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/pt\/seo-web-posicionamento\/long-tail-tail-keywords-and-the-search-wheel\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Palabras clave long tail y la Rueda de B\u00fasquedas - 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