{"id":235,"date":"2009-12-09T19:37:02","date_gmt":"2009-12-09T22:37:02","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=235"},"modified":"2009-12-09T21:50:04","modified_gmt":"2009-12-10T00:50:04","slug":"posibles-temas-para-la-charla-seo-del-2712","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/marketing-digital\/possiveis-topicos-para-seo-talk-of-2712\/","title":{"rendered":"Poss\u00edveis t\u00f3picos para o SEO Talk em 27\/12"},"content":{"rendered":"<p>Eu estava pensando sobre os t\u00f3picos que eu poderia falar na palestra de final de ano que estamos organizando <a href=\"http:\/\/www.twitter.com\/chicaseo\">@chicaseo<\/a> para o dia 27 de dezembro gra\u00e7as \u00e0 boa resposta da palestra que organizou <a href=\"http:\/\/www.twitter.com\/fabianfigueredo\">@fabianfigueredo<\/a> junto com ela em que tive a oportunidade de participar.<\/p>\n<p>Estes s\u00e3o os dois t\u00f3picos que proponho de minha parte:<\/p>\n<p><strong>1- Mecanismos de pesquisa:<\/strong> Este t\u00f3pico seria mais voltado para iniciantes ou pessoas que tenham curiosidade sobre o assunto, nele vou explicar um pouco da hist\u00f3ria dos buscadores, seu funcionamento b\u00e1sico e tamb\u00e9m o funcionamento dos buscadores. <em>rastreadores<\/em>.<\/p>\n<p>- Uma breve hist\u00f3ria dos motores de busca<\/p>\n<p>- O que \u00e9 um mecanismo de busca?<\/p>\n<p>- Rastreadores<\/p>\n<p>- Dicas b\u00e1sicas de otimiza\u00e7\u00e3o<\/p>\n<p><strong>2- Teoria da Cauda Longa:<\/strong> O conte\u00fado deste t\u00f3pico pode ser intermedi\u00e1rio, vou explicar em que consiste a teoria da cauda longa original do com\u00e9rcio eletr\u00f4nico e, em seguida, como essa mesma teoria pode ser aplicada a buscas feitas por usu\u00e1rios na Internet.<\/p>\n<p>- De onde isso vem<\/p>\n<p>- Princ\u00edpio de Pareto e Lei de Zipf<\/p>\n<p>- Cabe\u00e7a ampla vs. Cauda longa<\/p>\n<p>- Caracter\u00edsticas das palavras-chave de cauda longa<\/p>\n<p>- Ferramentas \u00fateis para descobrir palavras-chave de cauda longa<\/p>\n<p>- Conclus\u00e3o<\/p>\n<p>Eu gostaria que voc\u00ea me desse sua opini\u00e3o ou sugerisse outros assuntos, seja para mim ou se voc\u00ea mesmo quiser falar sobre algo no chat, desde que seja relacionado a tudo que \u00e9 a Internet n\u00e3o h\u00e1 problema se conseguir um pouco fora do caminho. Tema de SEO.<\/p>\n<p>Sauda\u00e7\u00f5es e n\u00e3o se esque\u00e7a de se cadastrar <a href=\"http:\/\/eventioz.com\/events\/charla-de-seo-gratis\">AQUI<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Estuve pensando en los temas sobre los que pod\u00eda hablar en la charla de fin de a\u00f1o que estamos organizando con @chicaseo para el 27 de diciembre gracias a la buena respuesta de la charla que organiz\u00f3 @fabianfigueredo junto con ella en la que tuve oportunidad de participar. Estos son los dos temas que propongo&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[23,10,9],"class_list":["post-235","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","tag-charla-seo-gratis","tag-marketing-online","tag-seo"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Posibles temas para la Charla SEO del 27\/12 - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Posibles temas a tratar en la Charla SEO gratis de fin de a\u00f1o el 27 de diciembre por Guillermo Pareja\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/pt\/le-marketing-numerique\/sujets-possibles-pour-parler-de-seo-2712\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Posibles temas para la Charla SEO del 27\/12 - 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