{"id":3537,"date":"2015-12-03T12:38:04","date_gmt":"2015-12-03T15:38:04","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=3537"},"modified":"2015-12-03T12:59:44","modified_gmt":"2015-12-03T15:59:44","slug":"facebook-lead-ads-una-excelente-opcion-para-pymes-y-negocios-locales","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/facebook-ads\/facebook-lead-ads-an-excellent-option-for-smes-and-locais-business\/","title":{"rendered":"An\u00fancios de leads do Facebook: uma excelente op\u00e7\u00e3o para PMEs"},"content":{"rendered":"<p><a href=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3540 size-medium\" src=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads-300x225.jpg\" alt=\"an\u00fancios principais do Facebook\" width=\"300\" height=\"225\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads-300x225.jpg 300w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads-820x615.jpg 820w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads-1024x768.jpg 1024w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads-660x495.jpg 660w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2015\/12\/facebook-lead-ads.jpg 1067w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>Um problema muito comum para as PMEs \u00e9 n\u00e3o ter um site ou p\u00e1gina de destino otimizado para dispositivos m\u00f3veis onde os clientes em potencial podem deixar seus dados para receber mais informa\u00e7\u00f5es.O Facebook detectou essa necessidade e criou an\u00fancios de leads do Facebook.<\/p>\n<p>O Facebook Lead Ads \u00e9 um tipo de an\u00fancio que combina a for\u00e7a da segmenta\u00e7\u00e3o do Facebook Ads (p\u00fablicos e p\u00fablicos) com a inclus\u00e3o de formul\u00e1rios de contato que coletam informa\u00e7\u00f5es de contato sem a necessidade de um site otimizado para celular.<\/p>\n<p><b>Para que posso usar os an\u00fancios de leads do Facebook?<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Se voc\u00ea tem um boletim informativo, pode coletar dados de pessoas interessadas em seu conte\u00fado<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">No caso de oferecer demonstra\u00e7\u00f5es ou testes, esta ser\u00e1 a melhor op\u00e7\u00e3o para gerar bancos de dados qualificados.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Voc\u00ea tamb\u00e9m pode promover produtos ou servi\u00e7os sobre os quais os usu\u00e1rios desejam receber mais informa\u00e7\u00f5es.<\/span><\/li>\n<\/ul>\n<p><b>Como funciona?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Quando os usu\u00e1rios virem seus an\u00fancios, eles encontrar\u00e3o um bot\u00e3o para solicitar mais informa\u00e7\u00f5es; assim que clicarem nele instantaneamente, ser\u00e3o direcionados a um formul\u00e1rio de contato onde dever\u00e3o deixar seus dados para receber mais informa\u00e7\u00f5es para que voc\u00ea possa coletar informa\u00e7\u00f5es valiosas para o seu neg\u00f3cio. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Desta forma, o tempo de gera\u00e7\u00e3o de interesse e resposta do cliente \u00e9 consideravelmente reduzido, pois em apenas 2 cliques ele ter\u00e1 acesso \u00e0s informa\u00e7\u00f5es de acordo com suas necessidades.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As principais vantagens que esta ferramenta oferece a voc\u00ea s\u00e3o:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Mantenha seu p\u00fablico na plataforma do Facebook.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Colete informa\u00e7\u00f5es valiosas para o seu neg\u00f3cio<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Gere bancos de dados valiosos para esfor\u00e7os de correspond\u00eancia e retargeting<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Melhore as taxas de convers\u00e3o de suas campanhas no Facebook<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Experimente agora e comece a gerar esses tipos de an\u00fancios para suas campanhas.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Voc\u00ea pode aprender mais sobre essa ferramenta em: <\/span><a href=\"https:\/\/www.facebook.com\/business\/a\/lead-ads\"><span style=\"font-weight: 400;\">https:\/\/www.facebook.com\/business\/a\/lead-ads<\/span><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Um problema muito comum para as PMEs \u00e9 n\u00e3o ter um site ou p\u00e1gina de destino otimizado para dispositivos m\u00f3veis onde os clientes em potencial podem deixar seus dados para receber mais informa\u00e7\u00f5es.O Facebook detectou essa necessidade e criou an\u00fancios de leads do Facebook.<\/p>","protected":false},"author":1,"featured_media":3542,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[86],"tags":[143],"class_list":["post-3537","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook-ads","tag-facebook-lead-ads"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Facebook Lead Ads: Una excelente opci\u00f3n para PYMES - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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