{"id":3744,"date":"2018-08-31T18:42:39","date_gmt":"2018-08-31T21:42:39","guid":{"rendered":"https:\/\/guillermopareja.com\/?p=3744"},"modified":"2018-09-03T01:54:36","modified_gmt":"2018-09-03T04:54:36","slug":"review-de-supermetrics-vale-la-pena","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/marketing-digital\/supermetrics-review-worth-it\/","title":{"rendered":"Revis\u00e3o da Supermetrics: Vale a pena?"},"content":{"rendered":"<p>Depois de ter trabalhado em diferentes ag\u00eancias e na minha experi\u00eancia como consultor independente, pude observar como a tarefa de fazer relat\u00f3rios pode ser muito demorada. Para que um relat\u00f3rio agregue valor real, ele deve ser capaz de mostrar informa\u00e7\u00f5es de todos os canais em que a empresa est\u00e1 investindo, ou seja, deve ser abrangente. Al\u00e9m disso, a leitura desses dados deve ter um aspecto amig\u00e1vel e de f\u00e1cil compreens\u00e3o.<\/p>\n<p>Isso tornar\u00e1 necess\u00e1rio coletar dados manualmente de cada plataforma, para preparar tabelas e gr\u00e1ficos para que os KPIs possam ser vistos claramente e os KPIs sejam correlacionados em todas as plataformas.<\/p>\n<p>Infelizmente, todo esse trabalho artesanal \u00e9 um tempo que poderia ser melhor investido na an\u00e1lise de dados, e n\u00e3o na coleta de informa\u00e7\u00f5es.<\/p>\n<p>Por esse motivo, iniciei uma busca por plataformas que possam tornar meu tempo mais eficiente, e quero lhe dar minha opini\u00e3o sobre <a href=\"https:\/\/affiliate.supermetrics.com\/1267.html\">Supermetrics<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3745\" src=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics-Review-1.png\" alt=\"\" width=\"438\" height=\"330\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics-Review-1.png 799w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics-Review-1-300x226.png 300w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics-Review-1-768x579.png 768w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics-Review-1-558x420.png 558w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics-Review-1-655x494.png 655w\" sizes=\"(max-width: 438px) 100vw, 438px\" \/><\/p>\n<p>\u00c9 simples de usar. N\u00e3o requer download de software ou configura\u00e7\u00f5es complexas, pois \u00e9 um complemento do Planilhas Google. Isso significa que voc\u00ea n\u00e3o precisa mais importar ou exportar arquivos.<\/p>\n<p>Vers\u00e1til. Permite integra\u00e7\u00e3o com 40 plataformas, as mais importantes est\u00e3o inclu\u00eddas: Google Analytics, Google Ads, Facebook Ads e Insights, Twitter e Bing Ads.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3747\" src=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics2.jpg\" alt=\"\" width=\"443\" height=\"277\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics2.jpg 640w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics2-300x188.jpg 300w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/Supermetrics2-558x349.jpg 558w\" sizes=\"(max-width: 443px) 100vw, 443px\" \/><\/p>\n<p>Ele permite que voc\u00ea compare n\u00e3o apenas informa\u00e7\u00f5es de canais diferentes, mas tamb\u00e9m de contas diferentes dentro do mesmo canal. Isso \u00e9 especialmente \u00fatil quando um cliente tem v\u00e1rias contas em locais diferentes.<\/p>\n<p>Al\u00e9m de estar muito satisfeito com o resultado geral da <a href=\"https:\/\/affiliate.supermetrics.com\/1267.html\">Supermetrics<\/a>, ao se integrar ao Google Data Studio, \u00e9 ainda mais interessante. Pain\u00e9is e alertas autom\u00e1ticos com base em alto ou baixo desempenho podem ser gerados. Al\u00e9m disso, voc\u00ea pode definir o envio de e-mails autom\u00e1ticos com resultados. Por tudo isso, a Supermetrics \u00e9 uma ajuda mais do que eficiente em manter a qualidade do nosso trabalho e garantir o melhor ROI poss\u00edvel para nossos clientes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3748\" src=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/supermetrics-review.png\" alt=\"\" width=\"436\" height=\"169\" srcset=\"https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/supermetrics-review.png 696w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/supermetrics-review-300x116.png 300w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/supermetrics-review-558x216.png 558w, https:\/\/guillermopareja.com\/wp-content\/uploads\/2018\/08\/supermetrics-review-655x254.png 655w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/><\/p>\n<p>Resumindo, vale a pena? absolutamente. \u00c9 por isso que compartilho minha opini\u00e3o sobre o uso da plataforma. Acho que \u00e9 uma excelente ferramenta para facilitar a nossa vida. Se voc\u00ea experimentou, conte-me sua experi\u00eancia, que uso voc\u00ea deu?<\/p>\n<p>Se voc\u00ea estiver interessado em experimentar Supermetrics, voc\u00ea pode acessar uma avalia\u00e7\u00e3o gratuita fazendo <a href=\"https:\/\/affiliate.supermetrics.com\/1267.html\">Clique aqui<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Tras haber trabajado en diferentes agencias y en mi experiencia como consultor independiente, he podido observar c\u00f3mo la tarea de realizar reportes puede demandar una gran cantidad de tiempo. Para que un reporte agregue valor real debe poder mostrar informaci\u00f3n de todos los canales en los que la compa\u00f1\u00eda est\u00e1 invirtiendo, es decir, debe ser&hellip;<\/p>","protected":false},"author":1,"featured_media":3745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing-digital"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Review de Supermetrics: \u00bfVale la pena? - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/pt\/le-marketing-numerique\/examen-de-la-supermetrie-en-vaut-la-peine\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Review de Supermetrics: \u00bfVale la pena? - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"Tras haber trabajado en diferentes agencias y en mi experiencia como consultor independiente, he podido observar c\u00f3mo la tarea de realizar reportes puede demandar una gran cantidad de tiempo. 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