{"id":3776,"date":"2018-09-14T15:42:23","date_gmt":"2018-09-14T18:42:23","guid":{"rendered":"https:\/\/guillermopareja.com\/?p=3776"},"modified":"2018-09-14T15:42:23","modified_gmt":"2018-09-14T18:42:23","slug":"novedades-en-google-ads","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/ppc-google-ads\/anuncios-de-noticias-no-google\/","title":{"rendered":"O que h\u00e1 de novo no Google AdWords Editor Vers\u00e3o 12.5"},"content":{"rendered":"<div dir=\"auto\">Hoje quero compartilhar com voc\u00eas algumas novidades do Google AdWords Editor, se voc\u00ea tiver a vers\u00e3o 12.5 encontrar\u00e1 as seguintes atualiza\u00e7\u00f5es na plataforma.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>1) Mais texto em an\u00fancios expans\u00edveis:<\/strong> Agora, um terceiro cabe\u00e7alho e uma segunda descri\u00e7\u00e3o podem ser adicionados, cada descri\u00e7\u00e3o tem um limite de 90 caracteres.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>2) Nova descri\u00e7\u00e3o para an\u00fancios din\u00e2micos da rede de pesquisa:<\/strong>\u00a0 Agora \u00e9 poss\u00edvel adicionar uma segunda linha de descri\u00e7\u00e3o, os dois campos para descri\u00e7\u00f5es tamb\u00e9m t\u00eam um limite de 90 caracteres.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>3) Descri\u00e7\u00f5es mais longas por an\u00fancios de destino de chamada:<\/strong> Nesse tipo de an\u00fancio, o limite do campo de descri\u00e7\u00e3o foi aumentado para 90 caracteres.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\"><strong>4) Nova regra personalizada:<\/strong> Sitelinks sem descri\u00e7\u00e3o. As extens\u00f5es de sitelink com descri\u00e7\u00f5es podem melhorar sua CTR. Esta regra personalizada avisar\u00e1 se voc\u00ea tentar adicionar ou editar elementos no feed de sitelink que n\u00e3o possuem uma descri\u00e7\u00e3o de texto associada a eles.<\/div>\n<div dir=\"auto\"><\/div>\n<div dir=\"auto\">\u00a0Voc\u00ea j\u00e1 experimentou as atualiza\u00e7\u00f5es do Google AdWords Editor? O que voc\u00ea acha?<\/div>","protected":false},"excerpt":{"rendered":"<p>Hoy quiero compartir con ustedes algunas de las novedades de Google AdWords Editor, \u00a0si tienes la versi\u00f3n 12.5 vas encontrar las siguientes actualizaciones en la plataforma. 1) M\u00e1s texto en anuncios expandibles: Ahora se pueden agregar una tercera cabecera y una segunda descripci\u00f3n, cada descripci\u00f3n tiene un l\u00edmite de 90 caracteres. 2) Nueva descripci\u00f3n para&hellip;<\/p>","protected":false},"author":1,"featured_media":3777,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-3776","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ppc-google-ads"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Novedades en Google AdWords Editor Versi\u00f3n 12.5 - 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