{"id":604,"date":"2010-02-18T21:29:20","date_gmt":"2010-02-19T00:29:20","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=604"},"modified":"2010-02-18T21:29:20","modified_gmt":"2010-02-19T00:29:20","slug":"el-dia-despues-de-google","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/marketing-digital\/o-dia-depois-do-google\/","title":{"rendered":"O dia depois do Google"},"content":{"rendered":"<p>Nos \u00faltimos dias n\u00e3o escrevi nenhum artigo porque tive problemas com o sinal de internet em casa, mas agora est\u00e1 tudo normalizado e escrevo de novo \ud83d\ude42<\/p>\n<p>Uma pergunta que me divertiu esses dias foi: <strong>E se o Google desaparecer amanh\u00e3?<\/strong><\/p>\n<p>Felizmente, n\u00e3o h\u00e1 nenhum evento pr\u00f3ximo que possa causar isso e eu honestamente acredito que a \u00fanica coisa que pode causar isso \u00e9 a queda de um meteoro e varrer todo o planeta ... de qualquer maneira, nesse caso, ningu\u00e9m sentiria falta.<\/p>\n<p>Mas apenas por causa da gra\u00e7a do assunto, vamos deixar isso claro e comentar sobre o que achamos que aconteceria, cheguei a algumas conclus\u00f5es:<\/p>\n<p>1) As ag\u00eancias de marketing online s\u00e3o privadas de seu maior provedor de tr\u00e1fego qualificado, perdendo clientes a uma taxa tremenda e come\u00e7am a testar meio ap\u00f3s meio procurando por qual deles traz um retorno de investimento toler\u00e1vel ... a maioria das ag\u00eancias fecha.<\/p>\n<p>2) Desencadeia-se uma grande competi\u00e7\u00e3o entre todos os outros buscadores e novos concorrentes surgem no ambiente, por\u00e9m demorar\u00e1 muito para que alguns deles atinjam a maturidade do Google e de seus servi\u00e7os.<\/p>\n<p>3) Voltamos \u00e0 idade da pedra do SEO, preenchimento de palavras-chave, bombardeio de links e abuso de meta tags em todos os lugares.<\/p>\n<p>4) Na aus\u00eancia de resultados satisfat\u00f3rios devido a todo o black hat SEO nos diversos buscadores, as pessoas recorrem \u00e0s redes sociais como principal fonte de informa\u00e7\u00e3o e pesquisa, seus amigos s\u00e3o os novos SERPs vivos.<\/p>\n<p>5) A calmaria vem depois da tempestade, alguns anos se passaram e tudo est\u00e1 novamente est\u00e1vel, as ag\u00eancias de marketing online reabrem timidamente, aqueles que conseguiram se adaptar rapidamente ao novo ambiente foram os \u00fanicos sobreviventes e exibem com orgulho as suas cicatrizes de guerra ... eles sobreviveram a um apocalipse.<\/p>\n<p>Apenas um motor de busca \u00e9 coroado como o novo rei, torna-se a maior empresa do mundo e a hist\u00f3ria da Internet continua de onde parou.<\/p>\n<p>Como voc\u00ea pode ver, eu realmente gosto de hist\u00f3rias apocal\u00edpticas de fic\u00e7\u00e3o cient\u00edfica, hehe. O que voc\u00ea acha que aconteceria? \ud83d\ude09<\/p>","protected":false},"excerpt":{"rendered":"<p>Estos \u00faltimos d\u00edas no escrib\u00ed ning\u00fan art\u00edculo porque tuve problemas con la se\u00f1al de Internet en casa, pero ahora todo est\u00e1 normalizado y vuelvo a escribir \ud83d\ude42 Una pregunta con la que me divert\u00ed en estos d\u00edas fue: Qu\u00e9 pasar\u00eda si Google desaparece ma\u00f1ana? Por suerte no hay ning\u00fan evento cercano que pudiese ocasionar esto&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[135],"class_list":["post-604","post","type-post","status-publish","format-standard","hentry","category-marketing-digital","tag-google"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>El D\u00eda despu\u00e9s de Google - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"El D\u00eda despu\u00e9s de Google: Qu\u00e9 pasar\u00eda si Google desaparece ma\u00f1ana?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/pt\/marketing-digital\/o-dia-depois-do-google\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El D\u00eda despu\u00e9s de Google - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"El D\u00eda despu\u00e9s de Google: Qu\u00e9 pasar\u00eda si Google desaparece ma\u00f1ana?\" \/>\n<meta property=\"og:url\" content=\"https:\/\/guillermopareja.com\/pt\/marketing-digital\/o-dia-depois-do-google\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/consultorgoogleadwords\/\" \/>\n<meta property=\"article:published_time\" content=\"2010-02-19T00:29:20+00:00\" \/>\n<meta name=\"author\" content=\"Guillermo Pareja\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:site\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guillermo Pareja\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/guillermopareja.com\/es_es\/marketing-digital\/el-dia-despues-de-google\/\",\"url\":\"https:\/\/guillermopareja.com\/es_es\/marketing-digital\/el-dia-despues-de-google\/\",\"name\":\"El D\u00eda despu\u00e9s de Google - Marketing y Anal\u00edtica Digital\",\"isPartOf\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\"},\"datePublished\":\"2010-02-19T00:29:20+00:00\",\"dateModified\":\"2010-02-19T00:29:20+00:00\",\"author\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\"},\"description\":\"El D\u00eda despu\u00e9s de Google: Qu\u00e9 pasar\u00eda si Google desaparece ma\u00f1ana?\",\"breadcrumb\":{\"@id\":\"https:\/\/guillermopareja.com\/es_es\/marketing-digital\/el-dia-despues-de-google\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/guillermopareja.com\/es_es\/marketing-digital\/el-dia-despues-de-google\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/guillermopareja.com\/es_es\/marketing-digital\/el-dia-despues-de-google\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/guillermopareja.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"El D\u00eda despu\u00e9s de Google\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\",\"url\":\"https:\/\/guillermopareja.com\/de\/\",\"name\":\"Marketing y Anal\u00edtica Digital\",\"description\":\"Blog de Guillermo Pareja\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/guillermopareja.com\/de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\",\"name\":\"Guillermo Pareja\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"caption\":\"Guillermo Pareja\"},\"description\":\"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. 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