{"id":681,"date":"2010-04-01T17:58:44","date_gmt":"2010-04-01T20:58:44","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=681"},"modified":"2010-04-01T17:58:44","modified_gmt":"2010-04-01T20:58:44","slug":"nueva-funcion-google-adwords-remarketing","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/ppc-google-ads\/new-function-google-adwords-remarketing\/","title":{"rendered":"Novo recurso do Google AdWords: ReMarketing"},"content":{"rendered":"<p>Algo que caracteriza o Adwords como o melhor sistema de publicidade na Internet \u00e9 a sua constante evolu\u00e7\u00e3o h\u00e1 mais de 10 anos, hoje apresenta sua nova fun\u00e7\u00e3o: <strong>Remarketing<\/strong><\/p>\n<p><strong>Qual \u00e9 a ideia por tr\u00e1s do ReMarketing?<\/strong><\/p>\n<p>A ideia por tr\u00e1s desta nova fun\u00e7\u00e3o \u00e9 bastante simples mas ao mesmo tempo poderosa, como o pr\u00f3prio nome indica, consiste em re-promover um produto ou servi\u00e7o a quem j\u00e1 o conhece.<\/p>\n<p><strong>Qu\u00e3o \u00fatil \u00e9 isso?<\/strong><\/p>\n<p>Suponha que algu\u00e9m visite nosso site onde oferecemos nosso produto ou servi\u00e7o, o visitante por algum motivo o abandone, tem alguma finalidade mostrar o mesmo an\u00fancio com a mesma oferta para uma pessoa que j\u00e1 o conhece e n\u00e3o est\u00e1 totalmente interessada?<\/p>\n<p>Insanidade \u00e9 fazer a mesma coisa duas vezes esperando um resultado diferente, \u00e9 a\u00ed que o ReMarketing vem para salvar o dia.<\/p>\n<p><strong>Com esta nova fun\u00e7\u00e3o podemos mostrar uma oferta ou mensagem diferente ao visitante<\/strong>, talvez alguma vantagem, presente ou desconto que normalmente n\u00e3o oferecemos em nossa oferta convencional.<\/p>\n<p>Vale esclarecer que atualmente o ReMarketing est\u00e1 dispon\u00edvel apenas na rede de conte\u00fado do Google, quando eu tiver mais experi\u00eancia com esta nova fun\u00e7\u00e3o escreverei um artigo com alguns conselhos pr\u00e1ticos \ud83d\ude09<\/p>\n<p>Para mais informa\u00e7\u00f5es voc\u00ea pode ir <a href=\"http:\/\/adwords.google.com\/support\/aw\/bin\/answer.py?hl=es&amp;hlrm=en&amp;answer=166488\">AQUI<\/a><\/p>\n<div id=\"_mcePaste\" style=\"overflow: hidden; position: absolute; left: -10000px; top: 180px; width: 1px; height: 1px;\">http:\/\/adwords.google.com\/support\/aw\/bin\/answer.py?hl=es&amp;hlrm=en&amp;answer=166488<\/div>","protected":false},"excerpt":{"rendered":"<p>Algo que caracteriza a Adwords como el mejor sistema para hacer publicidad en Internet es su constante evoluci\u00f3n desde hace ya m\u00e1s de 10 a\u00f1os, hoy nos presenta su nueva funci\u00f3n: ReMarketing Cu\u00e1l es la idea detr\u00e1s de ReMarketing? La idea detr\u00e1s de esta nueva funci\u00f3n es bastante sencilla pero a la vez potente, como&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[14,10,52],"class_list":["post-681","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-google-adwords","tag-marketing-online","tag-remarketing"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nueva Funcion Google AdWords: ReMarketing  - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Nueva Funcion Google AdWords: ReMarketing. 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