{"id":938,"date":"2010-11-01T00:52:57","date_gmt":"2010-11-01T03:52:57","guid":{"rendered":"http:\/\/guillermopareja.com\/?p=938"},"modified":"2010-11-07T00:35:10","modified_gmt":"2010-11-07T03:35:10","slug":"glosario-de-google-adwords","status":"publish","type":"post","link":"https:\/\/guillermopareja.com\/pt\/ppc-google-ads\/glossario-google-adwords-2\/","title":{"rendered":"Gloss\u00e1rio do Google Adwords"},"content":{"rendered":"<p>H\u00e1 algum tempo estava pensando em criar um gloss\u00e1rio do Google Adwords o mais completo poss\u00edvel e f\u00e1cil de entender, pois poderia ser muito \u00fatil para quem est\u00e1 come\u00e7ando ou como material de refer\u00eancia para quem j\u00e1 tem alguma experi\u00eancia.<\/p>\n<p>Embora eu tenha tentado tornar o gloss\u00e1rio o mais completo poss\u00edvel, tenho certeza de que est\u00e3o faltando v\u00e1rias defini\u00e7\u00f5es (e possivelmente algumas um tanto tolas), por outro lado, tamb\u00e9m gosto da ideia de que o gloss\u00e1rio completo surge da colabora\u00e7\u00e3o de todos n\u00f3s.<\/p>\n<p>Se voc\u00ea tiver alguma sugest\u00e3o ou encontrar algum erro por favor deixe um coment\u00e1rio neste artigo e eu fiz as altera\u00e7\u00f5es no menor tempo poss\u00edvel.<\/p>\n<p>Voc\u00ea pode baixar o gloss\u00e1rio clicando no seguinte link:\u00a0<a href=\"http:\/\/guillermopareja.com\/wp-content\/uploads\/2010\/11\/Glosario-Google-Adwords.pdf\">Gloss\u00e1rio Google Adwords<\/a><\/p>\n<p><strong>Melhoria:<\/strong> Novos termos adicionados e erros de edi\u00e7\u00e3o corrigidos.<\/p>","protected":false},"excerpt":{"rendered":"<p>Hace un tiempo estuve contemplando la idea de crear un glosario de Google Adwords lo m\u00e1s completo posible y de f\u00e1cil compresi\u00f3n ya que podr\u00eda resultar de gran utilidad a las personas que reci\u00e9n empiezan o como material de consulta para aquellos ya poseen algo de experiencia. Si bien intent\u00e9 hacer el glosario lo m\u00e1s&hellip;<\/p>","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[74,83,10,131],"class_list":["post-938","post","type-post","status-publish","format-standard","hentry","category-ppc-google-ads","tag-enlaces-patrocinados","tag-glosario-google-adwords","tag-marketing-online","tag-ppc-google-adwords"],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Glosario de Google Adwords - Marketing y Anal\u00edtica Digital<\/title>\n<meta name=\"description\" content=\"Glosario de Google Adwords escrito por Guillermo Pareja.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/guillermopareja.com\/pt\/ppc-google-ads\/glossario-google-adwords-2\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Glosario de Google Adwords - Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"og:description\" content=\"Glosario de Google Adwords escrito por Guillermo Pareja.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/guillermopareja.com\/pt\/ppc-google-ads\/glossario-google-adwords-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing y Anal\u00edtica Digital\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/consultorgoogleadwords\/\" \/>\n<meta property=\"article:published_time\" content=\"2010-11-01T03:52:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2010-11-07T03:35:10+00:00\" \/>\n<meta name=\"author\" content=\"Guillermo Pareja\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:site\" content=\"@guillepareja\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Guillermo Pareja\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minuto\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/\",\"url\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/\",\"name\":\"Glosario de Google Adwords - Marketing y Anal\u00edtica Digital\",\"isPartOf\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\"},\"datePublished\":\"2010-11-01T03:52:57+00:00\",\"dateModified\":\"2010-11-07T03:35:10+00:00\",\"author\":{\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\"},\"description\":\"Glosario de Google Adwords escrito por Guillermo Pareja.\",\"breadcrumb\":{\"@id\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/guillermopareja.com\/ppc-google-ads\/glosario-de-google-adwords\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/guillermopareja.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glosario de Google Adwords\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#website\",\"url\":\"https:\/\/guillermopareja.com\/de\/\",\"name\":\"Marketing y Anal\u00edtica Digital\",\"description\":\"Blog de Guillermo Pareja\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/guillermopareja.com\/de\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/3a5d999cd86f355d4bc64ae36f295d88\",\"name\":\"Guillermo Pareja\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/guillermopareja.com\/de\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/581ffbd20dfb508e0083e5e76c2d65ec?s=96&d=mm&r=x\",\"caption\":\"Guillermo Pareja\"},\"description\":\"Soy Guillermo Pareja, consultor de Marketing en Motores de B\u00fasqueda. 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