Google Adwords: Singular vs Plurals in Broad Match
Today's article is not very long, but it is interesting and arose from a question at work. It is worth using plural keywords if we include the singular ...
June 3, 2010Google Adwords: Broad Match Modifier
A few days ago a new type of agreement with Google Adwords was announced, it is a modification to the type of broad agreement that allows us to be more specific, it is currently being tested in England ...
May 14, 2010Adwords: 4 Factors to Consider When Doing International Campaigns
When making campaigns aimed at other countries there are certain factors to take into account beyond the competition, prices per click, etc. And those are the cultural factors. These…
April 29, 2010New Google AdWords Feature: ReMarketing
Something that characterizes Adwords as the best system for advertising on the Internet is its constant evolution for more than 10 years, today it presents its new function: ReMarketing ...
April 1, 2010Google Adwords: How the Conversion Optimizer works
Some topics that have interested me a lot lately are Data Mining, heuristics, Information Retrieval and statistics in general. See how, thanks to past data, future behavior can be predicted ...
March 28, 2010